Supervisor, Social Strategy (Temp)

About the Role

Key Responsibilities

• Supervise RFP creation and review of social partners, proposal analyses, and partner negotiations
• Oversee junior team campaign buying from set-up to keyword selection through to targeting buckets, optimization, and pacing/reporting; implement QA processes
• Guide planner in campaign set-up, including testing methodologies, reporting requirements, and optimization requirements, for ensuring full impact and efficiency of each campaign
• Ensure all trafficking and site tagging is accurate by junior team members
• Lead strategic social plan development in tandem with the Digital & Business Solutions teams
• Integrate social insights into overall planning process, incorporating data, research, and analytics into recommendations
• Partner closely with other Horizon Next teams, building cross-team relationships and incorporating relevant extensions
• Drive team brainstorms to develop plans and consideration sets
• Develop POVs around relevant trends, tools, and emerging opportunities within paid social media
• Own creation and development of media-specific documents such as media plans, objectives and strategies decks
• Maintain oversight of junior team’s data analysis and client feedback to provide recommendations and optimizations
• Actively drive optimization strategies, communicating challenges and opportunities to internal teams and clients
• Parse large datasets to provide analysis, draw conclusions, and identify actionable insights
• Lead development of processes with Analytics & Business Intelligence teams to standardize data across accounts
• Oversee data aggregation for dashboards and trackers, ensuring accuracy
• Determine campaign setup, testing methodologies, reporting, and optimization to ensure full impact and efficiency
• Own relationships with key partners during planning, including Partners, Creative Agencies, and Business Solutions team
• Build relationships with other departments such as Business Solutions, Traffic, and Operations
• Apply knowledge of clients’ business and industry to enhance relationships
• Build trust and positive relationships with clients
• Collaborate with leadership to identify problems and recommend solutions
• Manage and develop junior team members, creating growth plans and providing career guidance
• Conduct performance reviews, coaching, and training to maximize success
• Participate in interview process for junior roles
• Guide team in setting goals, project tasks, and timelines, ensuring opportunities for skill development

Requirements

• Strong writer and presenter skills
• A data-powered strategist with both analytical and creative thinking abilities
• Independent worker with strong time management and organization skills
• Problem solver with foresight and creative solutions development
• Detail-oriented with a commitment to follow-through
• Flexible and adaptable in a fast-paced environment
• Team player willing to contribute actively
• Interest in social landscape, trends, and innovation
• Supporter of diversity, equity, and inclusion
• 3+ years of paid social media experience
• Thorough knowledge of advanced analytics and performance media
• Understanding of marketing principles, analytics, and concepts
• Strong Microsoft Excel and PowerPoint skills
• Experience buying ads on Facebook and Instagram; additional platforms preferred
• Exposure to advanced targeting and retargeting tactics in social media
• Ability to manage budgets and investments in social media

Nice to Have

• Experience with additional social platforms beyond Facebook and Instagram

Qualifications

• No specific certificates, licenses, or registrations required

Benefits & Perks

• Salary range of $1,730.77 to $2,019.23 per week
• Opportunities for growth and development
• Inclusive and empowering work environment