Weigel Broadcasting Co. logo

Vice President, Affliate Engagement and Network Marketing

Weigel Broadcasting Co.

Chicago, IL
Full Time
Executive
166k-200k
about 1 month ago

Job Description

About the Role

Weigel Broadcasting Co. is a family-owned media company based in Chicago, Illinois. The company owns and operates national television networks, as well as local broadcast stations throughout the country. Weigel is a leader in broadcast television with multiple networks including MeTV, Movies!, Catchy Comedy, Heroes & Icons, Start TV, Dabl, and others. They produce original programs such as Svengoolie, Toon In With Me, and Collector's Call, and have local stations affiliated with major networks across 29 U.S. markets. The company also created the nationally syndicated music format MeTV FM. The Vice President, Affiliate Engagement and Network Marketing, plays a key leadership role in engaging with network affiliates to promote and grow the networks' visibility, ratings, and ad sales, while managing marketing campaigns and partnerships.

Key Responsibilities

  • Oversee all affiliate promotion priorities and planning for company networks.
  • Oversee media buying, negotiation, plan auditing, and results reporting.
  • Manage local affiliate media support as needed.
  • Coordinate with Programming on annual programming event calendars.
  • Work with Affiliate Relations to prioritize sales opportunities for local affiliates.
  • Collaborate with Network Marketing and Creative Services to develop creative assets supporting affiliate promotion.
  • Identify, set, and communicate affiliate promotion priorities.
  • Develop and maintain communication strategies and relationships across affiliates to enhance engagement.
  • Amplify Affiliate Relations communications on sales opportunities to local promotion personnel.
  • Assign production and delivery of affiliate presentation materials and assets.
  • Communicate with affiliates about network promotion and marketing priorities, reporting feedback, successes, and challenges.
  • Collaborate with Affiliate Relations, Network Marketing, Graphics, Creative Services, and senior leadership on strategic deliverables and outside media strategy.
  • Manage and implement outside media for the network.
  • Report to SVP of Network Marketing.

Requirements

  • Professional work experience in marketing, affiliate relations, and/or media buying at a television or cable network, studio, television group, or major market TV station.
  • Media strategy, negotiation, and buying experience that met delivery, efficiency, and results metrics.
  • Effective relationship and communication skills, with poise in executive and professional presentations.
  • Familiarity with strategic and creative marketing for linear TV audience development and retention.
  • Collaborative and adaptive approach working across teams and organizations.
  • Ability to work full-time in the Chicago corporate office location.

Nice to Have

  • Experience working with strategic and creative marketing for linear TV audience development and retention.

Qualifications

  • Experience in marketing, affiliate relations, and media buying at a television or cable network, studio, or major market TV station.

Benefits & Perks

  • Medical, Dental, Vision, Life Insurance package
  • Long Term Disability Insurance
  • HSA Plan
  • 401k with Company Match
  • Vacation/PTO/Sick/Paid Holidays
  • Paid Qualified-FMLA Leave
  • Tax-free Transit Discounted Parking
  • Access to highways and public transportation
  • Convenient location near Restaurant Row

Working at Weigel Broadcasting Co.

Weigel Broadcasting Co. maintains an Equal Employment Opportunity Policy, offering fair consideration to all qualified persons and opportunities for advancement regardless of race, color, religion, national origin, age, sex, or other protected categories. The company emphasizes non-discriminatory practices and provides avenues for employees or prospective employees to report discrimination.

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Job Details

Posted AtAug 20, 2025
Salary166k-200k
Job TypeFull Time
Work ModeOnsite
ExperienceExecutive

Job Skills

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About Weigel Broadcasting Co.

Website

wciu.com

Location

Chicago, IL

Industry

Radio Broadcasting Stations

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