6Sense logo

VP, Product Management - Revenue Marketing

6Sense

San Francisco, CA
Full Time
Executive
251k-316k
11 days ago

Job Description

About the Role

VP, Product Management - Revenue Marketing at 6sense is a leadership role responsible for defining and executing the strategy for the Revenue Marketing Platform, which integrates data, AI, and execution to help marketers discover, prioritize, and engage prospects throughout their buying journey. The role involves leading cross-functional teams, driving AI-powered innovation, and representing 6sense externally as a thought leader in B2B marketing, ABM, and AI-driven engagement. The company values accountability, growth mindset, integrity, fun, and teamwork, fostering a culture where innovation and customer impact are prioritized.

Key Responsibilities

  • Own the End-to-End Strategy: Define and drive the unified product vision across Ads, AI Email, and Core ABM, aligning with strategic themes such as intelligence-first orchestration, simple user experiences, and measurable marketing impact.
  • Lead Cross-Functional Execution: Partner with Engineering, Design, Data Science, and GTM teams to deliver innovative, scalable solutions that solve real customer problems.
  • Drive AI-Powered Innovation: Accelerate initiatives like Predictive Light, AI Marketing Assistant, and Conversational UI to transform how marketers engage buyers.
  • Champion Customer Outcomes: Build products that help marketers demonstrate impact on pipeline, revenue, and buying stage progression.
  • Scale Product Leadership: Build and mentor a high-performing team of Product Managers, fostering a culture of ownership, experimentation, and excellence.
  • Evangelize the Future of Marketing: Represent 6sense externally as a thought leader in B2B marketing, ABM, and AI-driven engagement.
  • Define, discover, and score accounts and buying groups.
  • Drive expansion in AI Email, including reply generation, agent specialization, and multi-language support.
  • Lead innovation in advertising, including migration, DSP expansion, and persona syncing.
  • Align sales and marketing through alerts, next-best actions, and extensible destinations.
  • Develop analytics and attribution dashboards, enhance alerts, and measure impact.

Requirements

  • 10+ years in product management leadership with a background in Martech.
  • Experience in B2B SaaS, MarTech, or ABM platforms.
  • Hands-on familiarity with intent data, predictive modeling, and campaign orchestration.
  • Ability to build platforms that delight both marketers and operations teams.
  • Visionary leadership skills and ability to inspire teams.
  • Customer obsession and ability to translate insights into scalable solutions.
  • Operational rigor with data-driven decision making.
  • Strong influence and alignment skills, including effective communication and stakeholder management.
  • AI and data fluency to apply AI and data to marketing challenges.
  • Experience building and scaling product teams, mentoring PMs, and fostering a thriving environment.

Nice to Have

  • Deep experience in B2B SaaS, MarTech, or ABM platforms.
  • Hands-on familiarity with intent data, predictive modeling, and campaign orchestration.
  • Track record of building platforms that delight both marketers and operations teams.

Qualifications

  • 10+ years in product management leadership.
  • Background in Martech, B2B SaaS, or ABM platforms.

Benefits & Perks

  • Generous health insurance coverage, life, and disability insurance.
  • 401(k) employer matching program.
  • Paid holidays, self-care days, and paid time off (PTO).
  • Stock options.
  • Supportive work environment with equipment and support for remote or in-office work.
  • Access to learning and development initiatives, including LinkedIn Learning.
  • Quarterly wellness education sessions and ERG-hosted events.

Working at 6Sense

6sense fosters a growth mindset culture emphasizing accountability, integrity, fun, and teamwork. The company values innovation, learning, employee well-being, and creating an environment where employees can thrive and make a meaningful impact in the industry.

Apply Now

Job Details

Posted AtSep 16, 2025
Job CategoryProduct Management
Salary251k-316k
Job TypeFull Time
Work ModeRemote
ExperienceExecutive

Job Skills

AI Insights

Key skills identified from this job posting

Sign upto access all insights for this job

About 6Sense

Website

6sense.com

Location

San Francisco, CA

Industry

Custom Computer Programming Services

Get job alerts

Set up personalized alerts for your job search and get tailored job digests for close matches