Web Experience Manager, WFS Global MKTG

Amazon

Seattle, WA

Full Time

Senior

141k-234k

7 days ago

Job Description

About the Role

Transform Global Web Experiences at Amazon, Shape the Digital Future of Workforce Staffing. The WFS Marketing team seeks an inspired Web Experience or Content Strategy leader to lead optimization for our global web properties targeting hourly employee audiences. This exciting role offers the opportunity to drive innovation and impact millions of job seekers worldwide. You'll focus on maximizing lead generation and conversions through owned web channel engagement while managing all front-end aspects of our websites, including optimization, testing, and localization. This position requires expertise in developing comprehensive web strategies and content across multiple markets. The Web Experience Manager will collaborate with design, UX, and programming teams to enhance customer experience while partnering with product marketing, content, and project teams to execute the technical roadmap.

Key Responsibilities

Define and plan the global web content strategy, including website architecture, UX, and candidate journey to drive business impact.
Lead website performance analytics, including KPIs, testing plans, and optimization across all countries.
Own localization process for website and content, while partnering with global SEO and content managers to ensure regional effectiveness.
Serve as technical subject matter expert for content strategy, analytics, SEO, web production and system integrations.
Drive cross-functional collaboration with PXT teams, marketing, and business leadership to deliver strategic web initiatives.

Requirements

6+ years of professional non-internship marketing experience.
Experience managing teams.
Experience using data and metrics to drive improvements.
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables).
Experience driving direction and alignment with cross-functional teams.
Strong knowledge of information architecture, merchandising, and SEO.
Hands-on experience with global or multi-country website management.
Strong analytical and communication skills.
Expertise in modern web design tools and current digital trends.
Experience building and deploying websites for global, enterprise-level initiatives.

Nice to Have

Experience working with multiple groups of stakeholders.
Experience in e-commerce, digital products or entertainment industries.
Knowledge of technical skills such as coding / statistics (python, R, Django, Spark etc.), data visualization, research.
Experience in a marketing focused role including customer lifecycle marketing, segmentation reporting, customer funnel analysis, and top-line sales performance.
Ability to solve complex problems quantitatively and develop actionable data-driven business recommendations.

Qualifications

Educational background is not explicitly specified, but extensive professional experience is required.

Benefits & Perks

Competitive salary range from $141,400/year to $233,800/year depending on market location and experience.
Total compensation package including equity, sign-on payments, and other benefits.
Full range of medical, financial, and other benefits.
Workplace accommodations and adjustments available for applicants with disabilities.

Working at Amazon

Our inclusive culture empowers Amazonians to deliver the best results for our customers. We value diversity, innovation, and collaboration across teams to shape the digital future and support our global workforce staffing initiatives.

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