1441878 - Customer Experience PR Director

About the Role

Key Responsibilities

• Develop and execute strategic PR campaigns to promote Cisco's CX innovation and leadership.
• Lead earned media strategy and pitching for CX executives and initiatives as well as collaborating across marketing and communications functions to advance integrated storytelling opportunities.
• Manage PR agency support and optimize team output for quality and scale.
• Work cross-functionally with marketing, sales, and product to align messaging and storytelling.
• Develop and refine content (press releases, blogs, pitches, etc.) with a focus on executive voice and business relevance.
• Provide executive counsel and elevate CX thought leadership across CX executive platforms.

Requirements

• 10+ years of experience in public relations, communications, or related fields, with a proven track record of developing and executing high-impact enterprise technology PR campaigns.
• Demonstrated ability to drive earned media results and shape market perception.
• Proven success in advising and partnering with C-level executives, shaping external messaging that aligns with business objectives.
• Outstanding copywriting skills and attention to detail across the breadth of PR and communications assets.
• Experience working within or managing external agencies.

Nice to Have

• Deep understanding of AI and a strong interest in its role in transforming Customer Experience (CX) in the technology sector.
• Experience in crafting PR strategies that communicate the business impact of AI.
• Proven track record of successful collaboration with other communications functions (such as analyst relations, digital, content, paid media, influencer relations).
• Strong data-driven mindset, with experience leveraging media analytics, competitive intelligence, and digital insights to refine PR strategies.
• Experience working in a matrixed global organization.

Qualifications

• Formal educational background is not explicitly specified, but extensive experience in PR and communications is required.
• Experience working with or managing external agencies.
• Proven ability to advise C-level executives and shape external messaging.

Benefits & Perks

• Access to quality medical, dental and vision insurance.
• A 401(k) plan with a Cisco matching contribution.
• Short and long-term disability coverage.
• Basic life insurance and numerous wellbeing offerings.
• Up to twelve paid holidays per calendar year, including a floating holiday and a birthday day off.
• Vacation time off with flexible policies for exempt employees.
• Paid sick time off, with carryover provisions.
• Paid time off for volunteering and community engagement.
• Performance-based incentive pay for sales roles, with detailed incentive structure.