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Account Executive

TEGNA

Little Rock, AR
Full Time
Entry Level
11 days ago

Job Description

About the Role

TEGNA Inc. (NYSE: TGNA) helps people thrive in their local communities by providing the trusted local news and services that matter most. With 64 television stations in 51 U.S. markets, TEGNA reaches more than 100 million people monthly across the web, mobile apps, streaming, and linear television. Together, we are building a sustainable future for local news. We are seeking a highly motivated and results-driven technology or digital media sales account executive to join our team. This role is responsible for driving revenue growth through the sale of digital and television media solutions, including streaming and broadcast television, digital advertising, and content partnerships.

Key Responsibilities

  • Drive sales by identifying and securing new business opportunities across multiple digital channels, including streaming, online video and display, and content marketing solutions.
  • Develop and nurture long-term relationships with clients, ensuring their marketing needs are met and identifying areas for upselling and cross-selling additional services.
  • Provide consultative solutions to clients by understanding their business goals, analyzing market trends, and recommending tailored marketing strategies that drive results.
  • Research industry trends and competitor offerings to develop a robust pipeline of prospective clients and stay ahead of market shifts.
  • Craft compelling sales presentations and proposals that showcase the value of media offerings, using data and insights to communicate potential ROI.
  • Collaborate with internal teams to ensure successful campaign execution, monitor performance, and optimize for maximum effectiveness and client satisfaction.
  • Regularly review and report on sales targets, campaign performance, and key metrics to clients and internal stakeholders.
  • Work closely with the account management and product teams to align on campaign strategies, creative assets, and ad placements that meet clients' needs.
  • Use CRM and prospecting tools strategically to manage activity metrics and achieve revenue goals.

Requirements

  • 1+ years of experience in digital media sales, advertising, or a related industry.
  • Proven track record of meeting or exceeding sales targets in a competitive environment.
  • Strong understanding of digital marketing channels and industry trends, including programmatic, streaming media, display, video, social, and content marketing.
  • Excellent communication, negotiation, and presentation skills.
  • Ability to interpret data and analytics to provide actionable insights.
  • Self-motivated, with a passion for sales and digital media.
  • Proficient in CRM software and Microsoft Office Suite; familiarity with ad management tools a plus.

Nice to Have

  • Experience in working with business owners and/or agency clients.
  • Knowledge of streaming and digital media.
  • Familiarity with tools like Google Analytics, DSPs, and SSPs.

Qualifications

  • Educational background is not explicitly specified in the description.

Benefits & Perks

  • Comprehensive benefits including medical plans through Blue Cross Blue Shield of Texas, dental and eye care coverage, fertility, surrogacy and adoption assistance, disability and life insurance.
  • 401(k) program with company match on contributions up to 4% of pay, fully vested from day one.
  • Nine free virtual doctor's appointments through Teladoc and 12 free annual therapy sessions via Spring Health.
  • Generous Paid Time Off (PTO) and nine paid holidays per year.

Working at TEGNA

TEGNA offers a collaborative, high-energy environment where contributions make an immediate impact. The company values diversity and is committed to equal opportunity employment, fostering a culture of inclusion and respect for all backgrounds and experiences.

Apply Now

Job Details

Posted AtJul 15, 2025
Job CategoryAccount Management
SalaryCompetitive salary
Job TypeFull Time
Work ModeOnsite
ExperienceEntry Level

Job Skills

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About TEGNA

Website

tegna.com

Location

Little Rock, AR

Industry

Other Services Related to Advertising

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