Account Strategist Digital Agency HYBRID

About the Role

Key Responsibilities

• Serve as the primary point of contact and marketing advisor for assigned clients, cultivating trust and delivering strategic value.
• Partner with senior strategists and creative leads to build and present integrated marketing plans across digital, media, content, and creative.
• Define success metrics and apply a CMO-like mindset to evaluating and optimizing campaign performance.
• Proactively identify and solve business and marketing challenges using insights, tools, and strong cross-functional collaboration.
• Guide campaign execution from onboarding through launch and optimization, ensuring strategic alignment, timeline adherence, and budget integrity.
• Translate business goals into briefs, scopes, content calendars, messaging maps, media plans, and other deliverables.
• Champion the customer journey—helping map touchpoints, personalize content, and improve experiences across channels.
• Collaborate closely with creative, digital, media, and production teams to deliver high-impact work.
• Use modern tools, including AI platforms, analytics dashboards, and automation tools, to enhance research, speed up processes, and inform recommendations.
• Track industry trends, client verticals, and the evolving marketing and technology landscape to fuel smarter strategies.
• Identify opportunities to grow accounts and lead smaller pitches or proposals in partnership with leadership.
• Cultivate and maintain strong client relationships, ensuring satisfaction and long-term partnerships.
• Act promptly to address and resolve client concerns and needs.
• Represent Overit positively at industry events and foster effective communication with clients and vendors.
• Promote collaboration across the organization, embracing teamwork and mutual support to deliver the best outcomes.

Requirements

• 3+ years in a client-facing account or strategy role in an agency or marketing environment.
• 2+ years leading and executing marketing plans across creative, media, and digital.
• Bachelor's degree in Marketing, Communications, or a related field preferred.
• Strong written and verbal communication skills.
• Experience with or enthusiasm for using AI tools (e.g., ChatGPT, Jasper), analytics platforms, CRMs, and modern ad tools (e.g., GA4, Meta Ads Manager).

Nice to Have

• Experience with automation tools and marketing analytics dashboards.
• Familiarity with industry trends and evolving marketing and technology landscape.
• Leadership qualities and ability to influence others.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field (preferred).

Benefits & Perks

• 401(k) matching
• Health insurance
• Dental insurance
• Life insurance
• Vision insurance
• Paid time off
• Parental leave
• Professional development assistance