Analytical Lead, Large Customer Sales

Exl

San Francisco, CA

Full Time

Senior

138k-205k

1 day ago

Job Description

About the Role

Businesses of all shapes and sizes depend on Google's advertising solutions to grow in today's dynamic marketing environment. As an Analytical Lead, you will use data-driven decision making to transform the businesses of some of the largest companies in the world. You are a creative problem solver and rely on your deep expertise of strategy and analytics, personal comfort with marketing, and strong entrepreneurial spirit to take ownership of solving some of the challenges facing large businesses today. Key examples include: marketing analytics modeling, financial modeling, deep consumer insights, and identifying quantifiable strategies to manage sales using digital media. Once you have solved these challenges, you are just as passionate about seeing your solutions come to life and consistently act as a change agent within our client's organization, using clear and compelling data points to articulate your recommendations to stakeholders at all levels in the organization.

Key Responsibilities

Analyze internal and external data to quantify opportunities, anticipate risks, develop solutions to customer marketing challenges, and measure success.
Help customers navigate the shift to an AI first era of marketing leveraging Google AI and ML solutions articulating and quantifying the value and impact of investments in this area.
Develop relationships with analytics counterparts and earn their trust, challenging the status quo together by telling stories with data, both visually and verbally.
Collaborate across teams innovating, to activate full measurement and attribution product capabilities for customers, and develop scalable solutions to industry challenges.
Advise on marketing analytics, including attribution, lifetime value, customer segmentation, and behavioral insights. Lead the full lifecycle of analytics and measurement initiatives, from idea to implementation.

Requirements

Bachelor's degree or equivalent practical experience.
11 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis.

Nice to Have

MBA or Master's degree.
Experience with consulting, analytics, financial modeling, marketing analytics, 3P analytics platforms, or web analytics (Adobe/GA4).
Experience with data analytics, return on investment/financial modeling, or statistical analysis.
Experience operating independently, demonstrating creativity, being detail-oriented, and delivering results in a highly organized manner.
Experience in a client-facing role, with the ability to navigate complex customer organizations across levels.
Strong written and verbal communication skills, with the ability to distill complex data analysis and insights into digestible narratives, creating urgency for decision makers to take action.

Qualifications

Educational background includes a Bachelor's degree or equivalent practical experience.
Preferred qualifications include an MBA or Master's degree.

Benefits & Perks

US base salary range for this full-time position is $138,000-$205,000 + bonus + equity + benefits.
Additional benefits include bonus, equity, and other perks as detailed by the company.

Working at Exl

Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. The team focuses on helping clients navigate industry shifts and drive outsized business performance by selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. The environment encourages collaboration, innovation, and delivering tangible results that significantly impact major global businesses.

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