Valvoline logo

Associate Brand Manager - US DIY Marketing

Valvoline

KY, KY
Full Time
Mid Level
3 days ago

Job Description

About the Role

Valvoline Global Operations is a pioneer in the automotive and industrial solutions industry, founded in 1866 as the first branded motor oil company. As an affiliate of Aramco, it is driven by innovation and committed to creating sustainable solutions. The company values care, integrity, passion, unity, and excellence, fostering a culture that celebrates creativity, innovation, and excellence. The role of Associate Brand Manager - US DIY Marketing involves driving brand strategy and growth within the core lubricant portfolio, collaborating with cross-functional teams, and executing marketing programs to support profitable growth.

Key Responsibilities

  • Know and help lead the core lubricant business, guiding the organization toward the right strategies and plans to win in the category.
  • Publish best-in-class monthly letters that outline key market results, drivers, and recommended actions, along with driving those recommendations through execution.
  • Lead business review and brand planning, driving OGSM priorities and initiatives.
  • Ensure Valvoline has the right portfolio, distribution, pricing, and promotion to consistently grow volume, profit, and share.
  • Collaborate with PS&M to maintain Initiative Master Plans, ensuring sufficient innovation over the next 3-5 years to deliver the Valvoline Global Long Range Plan.
  • Lead line reviews and customer account meetings with Sales counterparts for core lubricant portfolios, enabling data-based selling stories that grow Valvoline's share of shelf year vs. PY.
  • Liaison with and coach members of the Trade Marketing team, driving a positive team culture and individual professional growth.
  • Own select creative and paid marketing partnerships across the Valvoline product portfolio.

Requirements

  • Bachelor's Degree in business, marketing, or a related field.
  • Minimum of 3-4 years of brand management experience, leading brand planning and execution with a track record of delivering top and bottom-line growth.
  • Strong visionary, strategic, and courageous leadership skills to manage up, down, and across the organization.
  • Strong analytical thinking and business mindset, with the ability to turn insights into clear recommendations and actions.
  • Ability to drive innovation, connect with consumers, and develop long-term brand equity.
  • A strong attention to detail with an inquisitive thirst to learn more and seek the truth.
  • Team-oriented with strong communication abilities and willingness to share ideas for diverse input and perspective.
  • Passion for Brand building.
  • Must be authorized to work in the U.S.

Nice to Have

  • Master of Business Administration (MBA).
  • Experience successfully leading CPG trade marketing programs and initiatives.
  • Experience leading a high-performing team.

Benefits & Perks

  • Health insurance plans (medical, dental, vision).
  • HSA and flexible spending accounts.
  • 401(k).
  • Incentive opportunity.
  • Life insurance.
  • Short and long-term disability insurance.
  • Paid vacation and holidays.
  • Employee Assistance Program.
  • Employee discounts.
  • Tuition reimbursement.
  • Adoption assistance.

Working at Valvoline

Valvoline Global fosters a culture that celebrates creativity, innovation, and excellence. The company values care, integrity, passion, unity, and excellence, and is dedicated to creating an inclusive environment where every individual feels valued, respected, and empowered to contribute their unique perspectives and skills. They are committed to accessibility and prohibit discrimination and harassment of any kind.

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Job Details

Posted AtSep 1, 2025
Job CategoryBrand Marketing
SalaryCompetitive salary
Job TypeFull Time
Work ModeHybrid
ExperienceMid Level

Job Skills

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About Valvoline

Website

valvoline.com

Company Size

10000+ employees

Location

KY, KY

Industry

Other Automotive Repair and Maintenance

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