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ASSOCIATE DIRECTOR, INTERNATIONAL MARKETING RHEUM NEW INDICATIONS

AbbVie

Mettawa, IL
Full Time
Director
175k-202k
14 days ago

Job Description

About the Role

The Associate Director, International Marketing - Rheum New Indications at AbbVie is responsible for leading the development and execution of international brand strategies for the launch of new indications in Rheumatology. This role involves collaborating with cross-functional teams and affiliates to ensure successful market entry and positioning of the product, RINVOQ, in various international markets. The position emphasizes strategic planning, market analysis, and leadership in a fast-paced, global environment to impact healthcare outcomes positively.

Key Responsibilities

  • Leads international cross-functional teams and works closely with affiliates to generate effective brand strategies and competitive readiness plans for launch indication.
  • Develops go-to-market models supporting different country archetypes for successful product launch.
  • Monitors KPIs, trackers, and defines action plans to optimize performance.
  • Promotes customer-centric and omnichannel marketing approaches.
  • Identifies, analyzes, and translates product, brand, customer, patient, and relevant information to build effective launch plans.
  • Directs research team efforts in primary research projects and understands the healthcare business environment including international markets, payers, distribution channels, and pricing strategies.
  • Analyzes financial and market results to optimize business plans and assists in developing financial plans such as annual plans and long-range plans (LRP).
  • Monitors and leads international marketing programs within budget constraints while ensuring regulatory and compliance guidelines are followed.
  • Collaborates with various teams to contribute to product indication forecasts, annual plans, and strategic initiatives.

Requirements

  • Outstanding interpersonal skills and ability to work in a fast-paced environment delivering high-quality results.
  • Strong leadership competencies, including influence management, consensus building, and leading through ambiguity.
  • Skilled in planning, project management, time management, communication, decision-making, and organizational relations.
  • Ability to engage and motivate Area and Affiliate Brand Team leaders.
  • Willingness to travel at least 30%.
  • Knowledge of applicable regulations and standards affecting pharmaceutical products.
  • Experience and proven track record in immunology.
  • Experience in cross franchise/cross channel marketing preferred.
  • Multiple experiences within commercial pharmaceutical roles (Brand, MHC, Sales, BD, NPD).
  • Understanding of attributes of other functional areas and impact of relevant decisions.
  • Knowledge of marketing concepts within strategic planning processes.
  • Experience and ability to demonstrate financial planning and analysis skills.

Nice to Have

  • Previous cross franchise/cross channel marketing experience.

Qualifications

  • Experience and proven track record in immunology.
  • Knowledge of applicable regulations and standards affecting pharmaceutical products.

Benefits & Perks

  • Paid time off (vacation, holidays, sick).
  • Medical, dental, and vision insurance.
  • 401(k) retirement plan.
  • Participation in short-term and long-term incentive programs.

Working at AbbVie

AbbVie's mission is to discover and deliver innovative medicines that solve serious health issues and address future medical challenges. The company strives to have a remarkable impact on people's lives across key therapeutic areas such as immunology, oncology, neuroscience, and eye care, fostering a culture of innovation, integrity, and community service.

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Job Details

Posted AtJul 24, 2025
Job CategoryBrand Marketing
Salary175k-202k
Job TypeFull Time
Work ModeOnsite
ExperienceDirector

Job Skills

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About AbbVie

Website

abbvie.com

Location

Mettawa, IL

Industry

Pharmaceutical Preparation Manufacturing

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