Associate Director, International Marketing, Strategic Lead, Immunology (Gastro)

About the Role

Key Responsibilities

• Lead strategic discussions cross-functionally to shape a successful future strategy for Crohn's Disease brands.
• Communicate and socialize the brand strategy with IMCO leadership and affiliates globally.
• Develop a comprehensive yearly tactical plan with stakeholders, ensuring alignment with brand priorities.
• Socialize the tactical plan with IMCO leadership and disseminate it to affiliates worldwide.
• Consolidate cross-functional initiatives and create preliminary budget estimates for discussion with BTLs and budget submission.
• Coordinate with affiliates, area leads, and brand team leads to create agendas for monthly affiliate touchpoints.
• Review high-level affiliate performance, address key business questions, and coordinate follow-up actions.
• Collaborate with differentiation leads, expert engagement leads, project managers, and contracting teams to develop a yearly advisory plan.
• Conduct monthly expert consultancies to address key business questions and capture market insights.
• Work with GM, BTLs, and cross-functional partners to draft strategic agendas and content for strategic meetings.
• Educate areas and affiliates globally on the international CD strategy and strategic priorities through international forums.
• Collaborate with BTLs, marketing, and MABI teams to define market research needs, timelines, and key business questions.
• Stay informed with market trends and insights from performance metrics, Market Analysis & Business Insights (MABI), competitive intelligence, congresses, and external expert insights to guide the IBP process.

Requirements

• Pharmaceutical brand experience, including customer-facing activities.
• Demonstrated leadership experience in sales and marketing.
• Familiarity with using Veeva and managing the approval process.
• Proficiency in multitasking, prioritizing, and time management.
• Strong interpersonal skills and ability to influence others without direct authority.
• Ability to work independently and collaboratively within a team.
• Excellent written and verbal communication skills.
• Strong attention to detail.
• Understanding of finance systems and terminology.
• Positive attitude and ability to foster strong relationships with peers and cross-functional teams.

Nice to Have

• Experience working in international or global marketing environments.
• Knowledge of the immunology therapeutic area.
• Experience with strategic planning and cross-functional coordination in pharma.

Qualifications

• Experience in pharmaceutical branding and customer-facing activities.

Benefits & Perks

• Comprehensive package including paid time off (vacation, holidays, sick).
• Medical, dental, and vision insurance.
• 401(k) retirement plan.
• Participation in short-term and long-term incentive programs.