Associate Director, Patient Marketing and Engagement

Argenx

Boston, MA

Full Time

Director

17 days ago

Job Description

About the Role

The Associate Director, Patient Marketing and Engagement will lead the development and execution of patient-centered strategies to empower, educate, and activate patients with rare autoimmune conditions and their caregivers. This role involves partnering cross-functionally with various teams and external agencies to deliver impactful campaigns that build awareness, foster community connection, and ensure brand pull-through. The position is remote with travel required approximately 30-40% of the time, within a company committed to innovation, science, and patient-centricity at argenx.

Key Responsibilities

Support brand indication lead in shaping and delivering patient-focused strategies, storytelling, and positioning aligned to brand and disease state priorities
Design and implement content and channel strategies that deliver personalized, timely, and clear communications across digital, social, and in-person channels
Lead disease awareness and education initiatives; build relationships with patient and caregiver communities, advocacy groups, and thought leaders to co-create meaningful solutions
Partner with Commercial Insights to translate patient journey insights into actionable strategies; measure campaign effectiveness and optimize tactics to improve patient experience and outcomes
Work closely with Legal, Regulatory, and Medical Affairs to ensure compliant review and approval of patient-facing tactics and materials
Manage agency partners to deliver high-quality tactics on time and within budget; track and manage patient engagement budget with accountability for spend and ROI
Represent the voice of the patient across the organization, influence without authority, and mentor junior marketers within the Patient Marketing Community
Time management to effectively prioritize tasks in a fast-paced environment

Requirements

BS/BA degree (science or business degree preferred); advanced degree a plus
8-10 years of experience in pharmaceutical/biotech marketing or relevant commercial experience
Experience in rare disease, consumer or HCP marketing, omni-channel media preferred
Action oriented, with brand launch experience, strong project management skills and organization skills
Strong communication, presentation and facilitation skills
Strong interpersonal skills and ability to communicate with empathy
Ability to form partnerships and work collaboratively with cross-functional partners and external vendors
Ability to thrive in a fast-paced entrepreneurial environment, prioritize effectively, and work independently
Strong understanding of legal and regulatory environment in pharmaceutical industry
Agility and proven ability to influence without authority

Nice to Have

Experience in rare disease, consumer or HCP marketing, omni-channel media preferred

Working at Argenx

At argenx, all applicants are welcomed in an inclusive environment. They will receive equal consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other applicable legally protected characteristics. argenx is proud to be an equal opportunity employer.

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