Associate Manager, Brand, Naturium

E.L.F Beauty

Los Angeles, CA

Full Time

Mid Level

14 days ago

Job Description

About the Role

e.l.f. Beauty, Inc. is a leading beauty company committed to clean, cruelty-free products at an incredible value. Its portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, Well People, Keys Soulcare, and Naturium. The company has experienced significant growth, with net sales of $1 billion in Fiscal Year 24, and is recognized as the #2 mass cosmetics brand in the US. They offer competitive pay, benefits, bonus eligibility, equity, flexible time off, and a hybrid work environment, emphasizing a unique culture that values workplace flexibility and team care.

Key Responsibilities

Support the development and execution of brand strategies that drive awareness, engagement, and loyalty across channels.
Assist in managing seasonal marketing initiatives, key brand moments, and long-term growth plans.
Collaborate with cross-functional teams to bring new product innovations to market—from ideation to launch.
Contribute to the development of creative briefs, packaging concepts, copywriting, and product marketing materials.
Partner with internal teams—including influencer, social, creative, and digital marketing—to activate product storytelling and hero moments across platforms.
Ensure alignment on messaging, visuals, and timelines for high-impact campaigns.
Monitor key performance indicators and analyze sales, market, and consumer data.
Provide actionable insights and recommendations to optimize brand performance.
Stay informed on market trends, competitor activity, and consumer behavior.
Support research initiatives and translate insights into strategic recommendations.

Requirements

Bachelor's degree (BA or BS) required.
2-3 years of relevant experience in brand or product marketing, preferably within the beauty or skincare industry.
Strong creative sensibility with a keen eye for branding and storytelling.
Data-savvy with the ability to interpret sales reports, consumer insights, and digital analytics.
Excellent written and verbal communication skills; confident in presenting ideas.
Collaborative team player who thrives in a dynamic, fast-paced environment.
Deep passion for beauty, skincare, and emerging trends; actively follows beauty influencers and launches.