Associate, Social Media

About the Role

Key Responsibilities

• Reporting to the Director, Social Media, oversee all day-to-day efforts across social media platforms.
• Expand social audiences and increase engagement by publishing strategic social content and engaging in community management.
• Plan and curate social media content calendars.
• Execute all day-to-day publishing on social media channels.
• Ideate social-first content to engage existing audiences and reach new audiences.
• Support the content development process.
• Implement new tactics to grow audiences and increase engagement across channels.
• Proactively monitor conversations and trends across social media and respond where appropriate.
• Provide insights based on social content performance to improve content offerings.
• Develop a deep understanding of social audiences and master the brand voice to convey key messages across channels.
• Work closely with cross-functional teams globally to build social media plans supporting business initiatives and campaigns.

Requirements

• Bachelor's Degree in Marketing or related field, preferred.
• 2-4 years of relevant marketing experience.
• Understanding of social platforms and performance drivers.
• Experience with social media management on all major platforms.
• Success in increasing community engagement.
• Creative thinker and clear communicator.
• Self-starter, organized, and detail-oriented.
• Strong writer of social-optimized copy.
• Effective time management skills for managing multiple projects.
• Ability to work independently and collaboratively.
• Experience analyzing social content and offering insights.
• Experience using project management tools, such as Asana (preferred).
• Experience using social media management tools, such as Sprout Social (preferred).
• High-level understanding of content and digital marketing across multiple mediums.

Nice to Have

• Experience with project management tools like Asana.
• Experience with social media management tools like Sprout Social.
• High-level understanding of content and digital marketing across multiple mediums.

Qualifications

• Bachelor's Degree in Marketing or related field, preferred.
• 2-4 years of relevant marketing experience.

Benefits & Perks

• Life insurance, parental leave, paid holidays, sick time, tuition reimbursement, 401(k), retirement plan.
• Comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents.
• Retirement benefits such as a 401k plan and company match.
• Short and long-term disability coverage.
• Basic life insurance.
• Well-being benefits.
• Reimbursement for certain tuition expenses.
• Parental leave.
• Sick time of 1 hour per 30 hours worked.
• Vacation time for full-time employees up to 120 hours in the first year and 160 hours thereafter.
• Around 13 paid holidays per year.
• Employee stock purchase plan.