Brand Designer

About the Role

Key Responsibilities

• Creative thinking and strategic execution to push brand narrative and innovation forward, contributing to brand and marketing strategy with a creative thinking and first principles mentality.
• Producing brand-related assets and creating comprehensive campaigns and materials, including assets for internal use, customer-facing materials, and external marketing campaigns.
• Managing creative direction and production for various media types such as website and blog content, social media assets, presentations, event materials and signage, photography, video production and editing, and motion graphics.
• Collaborating closely and clearly articulating design decisions to external partners, multidisciplinary creatives, and internal teams across marketing, engineering, and product.
• Providing cross-organizational input to shape planning and strategy.
• Delivering and soliciting feedback to continually elevate the Sierra brand and raise the quality and craftsmanship of output while maintaining brand guidelines and attention to detail.

Requirements

• Experience driving brand development and creative design for global B2B, SaaS, and AI-driven products, with a portfolio demonstrating strategic, conceptual, and design skills.
• Experience with film production, motion graphics, live webinars, social and media campaigns, and building marketing assets from creative conception to execution.
• Strong ability to craft clear narratives and align teams, with experience developing creative brand and acquisition campaigns and collaborating with marketing and technical organizations.
• Excellent verbal and written communication skills to articulate problems, design concepts, and decisions to stakeholders.
• Research skills including gathering cross-functional feedback, usability testing, and translating findings into actionable improvements.
• Proficiency in design tools such as Keynote, Google Slides, Adobe Suite, and Figma for design, video, illustration, and motion graphics.
• Ability to work in a fast-paced startup environment, demonstrating adaptability and resilience.

Nice to Have

• Willingness to learn and expand expertise in various media types and design areas.

Qualifications

• Experience in brand development and creative design for global B2B, SaaS, and AI products.
• Portfolio demonstrating strategic, conceptual, and design skills.
• Experience with film production, motion graphics, webinars, and social/media campaigns.
• Proficiency in design tools such as Adobe Suite, Figma, Keynote, and Google Slides.

Benefits & Perks

• Flexible (Unlimited) Paid Time Off
• Medical, Dental, and Vision benefits for you and your family
• Life Insurance and Disability Benefits
• Retirement Plan (e.g., 401K, pension) with Sierra match
• Parental Leave
• Fertility and family building benefits through Carrot
• Lunch, snacks, and coffee
• Discretionary Benefit Stipend
• Free alphorn lessons