Brand Manager

Nielsen

New York, NY

Full Time

Senior

5 days ago

Job Description

About the Role

At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it's consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.

Key Responsibilities

Interface directly with clients in support of new business opportunities, and consultative sales programs.
Identify, prospect and develop new client relationships and generate new sales/product opportunities with net-new clients.
Identify opportunities and develop proposals that address the client's core business issues.
Draft client presentations that tell a story by translating data into key insights.
Work closely with internal Nielsen partners, support teams and stakeholders to deliver products, services and drive client satisfaction.
Managing the sales process from prospecting, to negotiating and closing contracts.
Communicate and prioritize client requirements, resolving all issues in a proactive and timely manner.
Develop solid understanding of each product and solution, and how the data can be used to improve business performance.
Conduct client meetings to build and maintain relationships.
Attend client and industry-specific meetings.
Sales administration - maintenance of opportunity pipeline and contract management.

Requirements

A minimum of a Bachelor's degree and at least 5 years of professional experience in a sales or business development role, ideally within the advertising, media, or data-driven marketing industries.
Ability to understand client needs and craft tailored solutions that leverage Nielsen's audience measurement tools.
Proven experience selling audience measurement services, advertising effectiveness solutions, or data-driven marketing solutions to brands, agencies and/or media planners/buyers.
Experience with planning and/or buying data, as well as audience measurement services, including knowledge of addressable advertising, programmatic buying, and attribution measurement.
Strong organizational skills, with the ability to manage multiple opportunities in a fast-paced, high-growth environment under tight deadlines.
A collaborative spirit and a proactive, can-do attitude.

Qualifications

Bachelor's degree
At least 5 years of professional experience in sales or business development

Benefits & Perks

Comprehensive benefits package including health & wellness plans.
401(k) retirement plan coupled with a Nielsen match.
Generous paid time off policy.
Company provided car for those who qualify.
Discretionary incentive/bonus (if eligible).

Working at Nielsen

We are committed to excellence, perseverance, and making an impact together. We champion our employees' success and enable them to perform at their best, fostering a collaborative and inclusive environment.

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