Business Development Manager

About the Role

Key Responsibilities

• Lead the global rollout of the Aspiring Entrepreneurs Sign-Up new solution in multiple markets over a 3-year plan, overseeing activation plans and supporting reactivation efforts.
• Manage the implementation of the One-Stop-Shop Onboarding Hub in priority markets, ensuring relevance through localization, digital integration, and strong Day-One adoption, while measuring user engagement and recommending enhancements.
• Drive the adoption and strategic integration of digital tools, including an AI-powered Wellness Avatar and other platforms supporting independent sellers, defining use cases, success metrics, and collaborating cross-functionally to deliver digital sales funnels and onboarding journeys.
• Contribute to local and regional go-to-market strategies with a focus on Sales Funnel Enablement for key segments like Gen Z, developing and scaling digital solutions for entrepreneurs.
• Maintain proactive coordination with regional and global stakeholders to ensure alignment and successful implementation of strategic initiatives.
• Leverage data to evaluate initiative performance, identify insights, and support continuous improvement through reporting and strategic recommendations.

Requirements

• 7+ years of experience in project management, digital marketing, marketing operations, or strategy execution, preferably in a global or multi-market environment.
• Proven ability to manage large-scale, complex initiatives involving cross-functional stakeholders.
• Strong analytical skills with proficiency in tools such as Excel, Tableau, or Power BI.
• Excellent written and verbal communication skills, with the ability to work across cultures and functions.
• Highly organized, detail-oriented, and accountable for outcomes.
• Experience in direct selling, consumer goods (CPG), or a B2B-facing environment, with familiarity in onboarding programs, sales enablement tools, or digital adoption strategies.
• Experience working with AI-powered tools or digital experience platforms.
• Bachelor's degree in Business, Marketing, Digital Marketing, Data Analytics, or a related field.
• Fluency in Spanish or another global language is a plus.
• Passion for empowering entrepreneurs and driving social impact through scalable, meaningful work.

Nice to Have

• Fluency in Spanish or another global language.

Qualifications

• Bachelor's degree in Business, Marketing, Digital Marketing, Data Analytics, or a related field.

Benefits & Perks

• Group Health Programs including Medical, Dental, Vision, HSA, FSA, Basic Life/AD&D, Short-Term and Long-Term Disability, and Employee Assistance Program.
• Voluntary Benefit Programs such as 401(k), Wellness Incentive, Employee Stock Purchase Plan, Supplemental Insurance, and Pet Insurance.
• Paid time off including holidays, floating holidays, vacation, sick leave, volunteer time, maternity and paternity leave, bereavement, and personal leave.