Campaign Developer

About the Role

Key Responsibilities

• Campaign orchestration including automation configuration, coordination of marketing campaigns, CRM integrations, and implementations.
• Collaborate with team members to confirm campaign feasibility and translate marketing strategies into business requirements.
• Review and interpret campaign requests.
• End-to-end coding of marketing campaigns and target audiences.
• Recognize opportunities for coding efficiencies.
• Troubleshoot issues related to campaign content creation, personalization, dynamic content, and URLs.
• Prepare Test Cases/Checklists for UAT phases.
• Manage client and team expectations throughout delivery, flag risks, and escalate issues.
• Monitor campaign performance and configure metrics reports.
• Collaborate on platform integrations.
• Build and maintain forms and landing pages from scratch.

Requirements

• High School Diploma.
• 2-4 years of experience in marketing, including campaign management, marketing service provider, marketing agency, or marketing operations.
• Strong English skills for business (written and spoken).
• Developer background in HTML, CSS (intermediate/advanced), JavaScript (basic/intermediate), and SQL.
• Experience with one or more leading marketing automation vendors such as Adobe Campaign, Eloqua, Marketo, or Salesforce Marketing Cloud, Responsys.
• Proven experience developing responsive templates for web or email.
• Intermediate knowledge of responsive and fluid code optimized for email.
• Knowledge of ADA best practices and implementation for emails.
• QA and troubleshooting experience with email optimization tools (EOA, Litmus, Putsmail, Return Path).
• Experience with third-party code implementation.
• Knowledge about email legal compliance.
• Strong written and verbal communication skills.
• Ability to work in a fast-paced, deadline-driven environment with rapidly changing priorities.
• Client service delivery experience.
• Prioritization and documentation skills.

Nice to Have

• Relational and non-relational database experience.
• Experience across more than one industry, e.g., Life Sciences, Retail, Financial Services.
• Marketing background or experience with complex campaigns such as Browse, Abandoned Cart, Welcome Series, API integrations, SFTP, Coupon Offers, IP Warming, Deliverability, Spam.

Benefits & Perks

• Health and Life Insurance.
• Accenture days, 3 additional vacation days.
• On-site doctor.
• Birthday leave.
• Internet reimbursement.