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Career Opportunities: Senior Director Business Development (93075)

Freeman

Dallas, TX
Full Time
Director
15 days ago

Job Description

About the Role

Sparks is a leading global brand experience agency, specializing in the design and execution of award-winning experiences that forge deep connections between brands and audiences. Recognized by Adweek as Experiential Agency of the Year, we bring a unique blend of strategic insight and execution excellence to every brand activation, corporate event, trade show exhibit, and immersive experience. Our commitment to creativity, innovation, and flawless execution drives us to craft impactful experiential marketing solutions that deepen relationships, inspire action, and build trust—all around the world.

Key Responsibilities

  • Learn Sparks' complete portfolio of products and services and have the ability to present our complete portfolio offering with special emphasis on professional services (creative and strategy), events, conferences, activations, exhibits, custom store fixtures, Shop-In-Shop and POP/Visual Merchandising displays.
  • Develop sales plans tailored to sell Sparks products/services within identified target accounts and vertical markets.
  • Work collaboratively with the sales and marketing teams and foster a culture of continuous process improvement and a more sophisticated Go-To-Market process.
  • Pursue target accounts, evaluate opportunities, build relationships, collect key information, and drive internal teams to create proposals and presentations to prospects.
  • Utilize all business development techniques: phone, email, html, direct mail, association involvement, public speaking, and networking to build relationships and create opportunities.
  • Record all contact and activity in Salesforce with a focus on accuracy and timely reporting.
  • Follow up and evaluate opportunities that come into Sparks in the form of RFPs, RFIs, and general inquiries.
  • Develop relationships and processes that allow for seamless transition to the account team once new banners are onboarded.
  • Provide weekly reporting on items such as prospect meetings, new opportunities, project development, targeted campaigns, and forecast updates.
  • Own projects and exceed expectations by finding solutions and delivering results within a rapidly changing, entrepreneurial, technology-driven culture.
  • Identify and solve client issues strategically.
  • Communicate effectively with management and cross-functional teams, for both technical and non-technical audiences.

Requirements

  • Bachelor's degree or equivalent practical experience.
  • Minimum 7-10 years of senior sales management experience.
  • Proven track record of building brand awareness, relationship development, and successful closing of business.
  • Ability to manage a book of accounts generating approximately $6M or more in revenue opportunities.
  • Assertive relationship building, resourceful networking, solid presentation skills, and creative thinking.
  • Willingness to consistently cold call and solicit new business.
  • Travel up to 25%.
  • Excellent interpersonal skills and ability to communicate effectively with management and cross-functional teams.

Nice to Have

  • Experience with brand awareness and relationship development.
  • Creative thinking and resourcefulness in networking.
  • Strong presentation skills.

Benefits & Perks

  • Medical, Dental, Vision Insurance
  • Tuition Reimbursement
  • Paid Parental Leave
  • Life, Accident and Disability Insurance
  • Retirement with Company Match
  • Paid Time Off

Working at Freeman

At Freeman, our commitment to diversity and inclusion is helping us to create not only a great place to work, but also an environment where our employees, our customers, and our communities around the world can reach their goals and connect with each other.

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Job Details

Posted AtJun 5, 2025
SalaryCompetitive salary
Job TypeFull Time
Work ModeHybrid
ExperienceDirector

About Freeman

Website

freeman.com

Company Size

10000+ employees

Location

Dallas, TX

Industry

Promoters of Performing Arts, Sports, and Similar Events without Facilities

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