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Club Social Monetization Associate

National Football League

New York, NY
Full Time
Mid Level
35/hr-40/hr
about 1 month ago

Job Description

About the Role

The NFL's Marketing department is seeking a strategic, data-driven Associate to support the analysis and growth of sponsored content across all 32 clubs. This role will focus on measuring the performance and value, identifying optimization opportunities, and delivering actionable insights that drive revenue through social posts. The ideal candidate possesses a deep understanding of social platforms, is fluent in analytics, and can work collaboratively with a variety of stakeholders. Prior experience within sales/sponsorship is a plus.

Key Responsibilities

  • Develop and maintain weekly, monthly, seasonal, and ad hoc performance reports to capture engagement metrics, content value, and trends across all 32 clubs' sponsored social content.
  • Monitor and report earnings from partner monetization programs.
  • Tag, organize, and analyze sponsored content posted by clubs across social platforms.
  • Evaluate ROI of branded content and recommend optimizations to improve impact.
  • Share best practices and insights with clubs to guide and improve sponsored content executions.
  • Simplify complex data sets into clear insights and visuals for internal and external presentations.
  • Serve as a subject matter expert by staying up to date on social monetization trends and platform changes to support strategy development.
  • Work with internal teams (Sponsorship, Club Media, Club Business Development, etc.) and external stakeholders collaboratively.
  • Provide operational support to our 32 clubs on gamedays and around League tentpole events as needed.

Requirements

  • Bachelor's degree in marketing, communications, business, or another related field.
  • Minimum of 3 years of relevant professional experience within the social media space; sales/sponsorship experience is a plus.
  • Thorough understanding of social media platforms and content performance (including but not limited to TikTok, Instagram, X, Snap, Facebook, Reddit, etc.).
  • Experience with analytic tools such as Emplifi, Zoomph, etc.
  • Ability to translate data into clear, visually compelling presentations and dashboards.
  • Strong organization skills and attention to detail.
  • Ability to stay on top of deadlines and thrive in a fast-paced, service-oriented environment.
  • Must be a self-starter with the ability to work both independently and on a team.

Nice to Have

  • Experience within sales or sponsorship roles.
  • Prior experience working in sports or entertainment industries.

Qualifications

  • Bachelor's degree in marketing, communications, business, or related field.
  • Minimum of 3 years of relevant experience in social media.

Benefits & Perks

  • Salary range of $35-$40 USD.
  • Onsite presence at NFL offices or stadium locations is required; remote or hybrid options are not offered.
  • Work during NFL gamedays, League events, and peak periods, including nights, weekends, and holidays depending on schedule.

Working at National Football League

The NFL is committed to building an inclusive work environment that reflects its fan base. It promotes mutual respect, diversity of opinions, accountability, and high standards. The organization values talent development, execution, inspiration, core values, industry knowledge, and innovative thinking. Employees are expected to embody enthusiasm, proactivity, grit, relationship-building skills, passion, a strong work ethic, and agility.

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Job Details

Posted AtJul 8, 2025
Job CategorySocial Media
Salary35/hr-40/hr
Job TypeFull Time
Work ModeHybrid
ExperienceMid Level

Job Skills

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About National Football League

Website

nfl.com

Company Size

1001-5000 employees

Location

New York, NY

Industry

Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures

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