Community Engagement Manager

About the Role

Key Responsibilities

• Promotes the Library's programs, services, collections, and announcements through various media including press releases, promotional materials, the Library's webpage, social media, brochures, and flyers.
• Plans, organizes, coordinates, and directs content for the Agency website, social media, media events, and community outreach activities to achieve planned outcomes.
• Develops communication strategies for Agency programs, initiatives, services, and events; and ensures message alignment with other public information officers.
• Prepares information for dissemination to the media and stakeholder groups; communicates with media, the public, and community organizations.
• Creates and produces newsletters, brochures, bookmarks, flyers, mobile applications, talking points, speeches, videos, and web communications.
• Oversees the Library's website content, accessibility, policies, and technical standards.
• Provides guidance, training, and support for Library personnel involved in web content, communication practices, and social media.
• Develops communication calendars and plans for public engagement projects in collaboration with County Agencies.
• Works with other County agencies to develop relationships that promote library services and partnerships.
• Coordinates translations of communication materials.
• Represents the Agency in contact with media, government, and community stakeholders; develops informational materials and speeches.
• Oversees collection, compilation, and reporting of data for reporting to the State Library, granting agencies, and community stakeholders.
• Manages and develops the Library's mobile web presence.
• Delivers presentations to the Board of Supervisors and community groups.
• Interacts professionally with the public, officials, and high-profile individuals.
• Prepares reports involving data analysis from multiple sources.
• May supervise staff engaged in activities related to Agency operations.
• May operate camera equipment for event photography.

Requirements

• Extensive experience in communications management in the public or private sector.
• Bachelor's degree in Journalism, Communication, Public Administration, Business, or a related field.
• Two (2) years of recent, paid, and progressively responsible professional experience in journalism, public relations, or media management for a public or private organization.
• Experience using social media platforms such as Instagram, Twitter (X), Facebook, YouTube, Hootsuite, etc.
• Effective written communication skills demonstrated through application and supplemental questionnaire.
• Valid California driver license.

Nice to Have

• Knowledge of media relations, news writing, production, and media industry needs.
• Knowledge of media production, communication, and dissemination techniques including written, oral, and visual/social media.
• Knowledge of the structure and content of the English language, including spelling, grammar, and composition.
• Knowledge of customer service principles and evaluation.
• Knowledge of business software tools and office procedures.
• Working knowledge of the Library's programs, collections, operations, policies, and procedures.
• Working knowledge of printing, graphic design, photography, and video production.
• Skills in active listening, public speaking, establishing relationships, planning, judgment, supervision, and confidentiality.

Qualifications

• Bachelor's degree in relevant field.
• Two years of professional experience in journalism, public relations, or media management.