Community Relations Director

About the Role

Key Responsibilities

• Initiate and maintain contact with key referral sources in the community using various communication tools to earn referrals to the center.
• Coordinate admissions to the assisted living and memory care community, including handling inquiries and conducting needs assessments.
• Share current information about funding resources such as Medicare, Medicaid, Managed Care, and private insurances.
• Work with residents and families to facilitate adjustment to residential care and address crises related to illness, disability, or death.
• Serve as an advocate for patients and their families in expressing, defining, and resolving grievances.
• Handle marketing activities/functions assigned by the Executive Director.
• Manage stress effectively and respond to community needs promptly.
• Conduct scheduled face-to-face meetings with targeted referral sources to build trusting relationships.
• Advance relationships using customized sales strategies and document interactions in the Customer Relations Management Program.
• Develop annual growth plans based on market share, patient utilization, and competitor analysis.
• Collaborate with leadership to ensure strategic plans align with facility service lines and growth objectives.
• Prepare reports, summarize field activities, and identify trends, opportunities, and barriers to new referrals.
• Coordinate and plan daily pre-admission activities and collaborate with leadership to meet census and occupancy goals.
• Ensure proper placement of residents in beds, maintaining knowledge of bed availability.

Requirements

• Preferred Bachelor's degree from an accredited college or university.
• Experience working with people; sales experience preferred.
• Ability to read, write, and speak English.
• Knowledge of the medical case management process, geriatric resident needs, healthcare settings, and funding resources such as Medicare, Medicaid, Managed Care, and private insurances.
• Creative ability and ability to work cooperatively with professionals.
• Effective verbal and written communication skills.
• Ability to exercise independent judgment where procedures cannot be standardized.
• Willingness to attend meetings, trainings, and conferences, which may require out-of-town travel and overnight stays.
• Flexibility with weekly work schedule to meet community occupancy goals.
• Ability to lift 10-20 pounds occasionally, bend, stoop, squat, twist, see and hear adequately, speak clearly, and perform fine motor skills.
• Ability to work mostly out of the office traveling within a defined geographic area.
• Ability to work at a fast pace, prioritize multiple activities, and respond promptly.
• Strong problem-solving skills and creative thinking to navigate complicated situations.
• Willingness to accommodate referral source schedules outside of standard hours.

Nice to Have

• Experience in sales.
• Knowledge of healthcare funding resources.

Benefits & Perks

• Earned Time Off
• Holiday Incentive Pay
• Health, Dental, Vision, Disability and Life insurance
• 401k with generous company contributions
• Competitive Pay
• Tuition Reimbursement
• Advancement Opportunities