Content Strategist (Strategy, Operations and Insights)

Fiserv

Milwaukee, WI

Full Time

Mid Level

7 days ago

Job Description

About the Role

As a Content Strategist (Strategy, Operations and Insights) at Fiserv, you will support enterprise and merchant content initiatives that enhance the company's brand, educate clients and consumers, and drive business results. This role is part of a center of excellence for content strategy, working collaboratively with marketing partners across various teams to develop compelling, impactful content aligned with audience and business objectives. The position involves managing content calendars, providing strategic guidance, and ensuring content consistency and optimization across channels.

Key Responsibilities

Manage integrated content calendars for thought leadership platforms, including blogs, podcasts, and events.
Work closely with the content development team to ensure content creation aligns with strategic goals.
Provide briefs, guidelines, and insights to the content development and merchant solutions team for merchant and enterprise-level campaigns.
Maintain editorial guidelines, processes, and documentation to ensure consistency across all content outputs.
Coordinate with centers of excellence to ensure content is optimized for distribution across owned channels.
Regularly review and update content strategies based on performance data and market trends.
Manage content lifecycle processes, conduct content audits, and ensure alignment to audience and business objectives.

Requirements

4+ years of content strategy, marketing or editorial experience.
Editing and content writing/copywriting skills across various content formats (blogs, emails, case studies, landing pages, videos, etc.).
Familiarity with marketing and content management systems (CMS) like Adobe Experience Manager, Jasper AI, Marketo, and Sprout Social.
Bachelor's Degree in Communications, English, Business or related field or an equivalent combination of education, work, and/or military experience.

Nice to Have

Understanding of payments and financial services.
Proficiency in using project management tools like Workfront and Microsoft Office to track content projects.
Proficiency in managing content calendars, prioritizing initiatives, and meeting deadlines in a fast-paced environment.
Ability to analyze campaign and content performance metrics, including SEO, traffic, engagement, conversions, and reporting on KPIs.

Qualifications

4+ years of content strategy, marketing or editorial experience.
Bachelor's Degree in Communications, English, Business or related field or an equivalent combination of education, work, and/or military experience.

Benefits & Perks

Physical, mental, emotional, and financial benefits from day one.
Paid holidays, generous time-off policies, and Recharge & Refuel time.
Free counseling through our Employee Assistance Program (EAP).
Competitive salaries, 401(k) Savings Plan, and Employee Stock Purchase Plan.
Recognition programs like Living Proof with rewards.
Medical, dental, vision, life, and disability insurance options and well-being resources.
Training, development, certification, and internal mobility opportunities.
Participation in Employee Resource Groups promoting diversity and inclusion.

Working at Fiserv

Fiserv fosters a diverse and inclusive culture through Employee Resource Groups where associates can share perspectives, exchange ideas, and elevate careers. The company emphasizes collaboration, innovation, and making a meaningful impact on a global scale, supporting employee well-being and professional growth.

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