Creative - UX/UI Designer

About the Role

Key Responsibilities

• Embed with cross-functional teams to define the content strategy to improve user experiences and execute against their strategic priorities.
• Drive the definition of a clear and actionable strategic direction for development and management of content for the product based on user insights and business priorities.
• Develop plans for content, contribute to information architecture and navigation decisions, create taxonomies and content models as needed.
• Advocate for how content can be used to create lasting and meaningful relationships with users.
• Uphold brand and tone of voice integration and evolution as needed.
• Create messaging strategies and outlines.
• Create content appropriate for the user personas.
• Ensure that content is implemented to deliver against the strategy, driving development of crisp, compelling user interface copy for wireframes, prototypes and other assets, delivering a consistent end-to-end experience.
• Use data and customer feedback to measure the effectiveness of the content strategy and pivot as needed.

Requirements

• Deep familiarity with best practices for organizing and tagging content and understanding how to efficiently structure content for copywriters and authors.
• Analytical skills for interpreting user research and analytics to inform content ideas.
• Understanding of human-centered design principles and passion to contribute to design projects.
• Passion for storytelling and the ability to review, edit and recognize quality content—copy and creative assets.
• Ability to collaborate effectively within a multi-functional team and act as a strategic partner in product decisions.
• Experience working in iterative processes and in an agile environment.
• Excellent communication, presentation and facilitation skills.
• Proven ability to build consensus and work effectively within multi-functional teams.
• Strong record of success in working on complex, multi-dimensional programs.
• Ability to take initiative, think strategically, connect dots across multiple threads and drive results.
• Proficiency in design and collaboration tools such as Adobe XD Cloud, Figma, Miro, etc.
• 6+ years of experience in content strategy working with websites, apps and email.

Nice to Have

• Experience with information architecture and navigation decisions.
• Experience with taxonomies and content models.
• Familiarity with data-driven content measurement.

Qualifications

• 6+ years of experience in content strategy working with websites, apps and email.

Benefits & Perks

• Health and welfare benefits including medical, dental, and vision coverage.
• Spending accounts, life insurance, voluntary plans.
• Participation in a 401(k) plan.