CRM Marketing Media Manager

About the Role

Key Responsibilities

• Budget management and stewardship of omni-channel investments
• Partner with omni-channel partners, key stakeholders and business/initiative leaders across the enterprise to develop channel recommendations that support key customer, business and marketing goals and objectives
• Help direct media agency and/or supervise direct reports on creation and execution of department-level omni-channel plans
• Support the analysis of reporting on channel performance and audience behaviors and incorporate learnings into current and future planning
• Develop and maintain strong relationships with key omni-channel stakeholders and business/initiative leaders across the enterprise
• Test and learn new and emerging omni-channel trends/opportunities that will help support frictionless customer experiences, drive our business and create competitive advantage

Requirements

• Must be eighteen years of age or older
• Must be legally permitted to work in the United States
• Minimum of 5 years of work experience
• Proficiency in Excel, Word, PowerPoint
• Ability to manage and prioritize multiple tasks and responsibilities
• Strong communication skills and organizational abilities
• Working knowledge of marketing, finance, advertising, merchandising and operations
• Ability to build effective partnerships throughout the organization
• Experience supporting/mentoring team members and building cross-functional work relationships
• Strategic thinking and ability to conceptualize and build integrated omni-channel plans

Nice to Have

• Omni-channel agency planning/buying experience
• Previous client-side omni-channel planning experience
• Previous leadership, mentoring and/or coaching experience
• Retail/multi outlet advertising experience
• Master's Degree
• Strong leadership abilities and proven track record of building cross-functional relationships
• Highly organized with ability to combine strategic direction with tactical execution
• Strong presentation skills with ability to gain alignment on recommendations
• Partnering with omni-channel strategy leads and stakeholders to set strategic, long-term planning
• Thinking outside of the current day-to-day environment to create a future vision for customers

Qualifications

• The knowledge, skills and abilities typically acquired through the completion of a master's degree program or equivalent degree in a related field