Demand Generation, Digital Marketing Events

About the Role

Key Responsibilities

• Scale digital events from start to finish: Plan, create, and run webinars and workshops that introduce people to new ways of using Notion.
• Work across teams: Collaborate with product marketing to understand what stories to tell, with sales to know what questions prospects are asking, and with solutions engineers to make sure demos actually work.
• Work with external customers and partners to speak at webinars.
• Create flagship programming: Develop series like “How Notion Uses Notion” and industry-leading trends that people look forward to attending.
• Connect the dots to business impact: Track how events contribute to new customers and sales conversations through attribution tracking, and use that information to make better events.
• Build effective processes: Implement workflows and templates that help our team deliver consistent, high-quality events, including creating event checklists, standardizing follow-up communications, and following operational best practices.
• Help sales teams follow up thoughtfully: Provide insights about attendee interests and how to continue the conversation.

Requirements

• 3-5 years creating marketing programs that actually drive business results, ideally in B2B software.
• Excellent writing and strong communication skills, capable of creating engaging event descriptions and presentations.
• Content marketing expertise with AI thought leadership focus, understanding how to create compelling top-of-funnel content that positions Notion as a serious business solution.
• Experience developing thought leadership around AI's impact on the workplace, productivity tools, and the future of work.
• Experience running webinars, demos, or virtual events that people genuinely wanted to attend.
• Strong project management instincts to keep multiple programs moving without dropping details.
• Analytical thinking to understand what’s working and why, beyond vanity metrics.
• Experience working with sales and product teams to create collaborative content.
• Product-led growth (PLG) experience is a big plus.

Nice to Have

• Use of Notion and understanding why people get excited about it.
• Experience with Salesforce and how leads move through sales processes.
• Some experience with video production or content creation.

Qualifications

• Experience with content marketing, webinars, demos, or virtual events.
• Strong communication and project management skills.
• Background in B2B software marketing or related fields.

Benefits & Perks

• Notion offers highly competitive cash compensation, equity, and benefits.
• The estimated base salary range for roles based in New York is $120,000 - $150,000 per year.