Digital Content Specialist

About the Role

Key Responsibilities

• Collaborate with the homepage content manager to implement layouts as built to ensure a consistent, high-quality shopper experience across 35 countries and 21 languages.
• Coordinate with our third-party content management agency to facilitate homepage builds and launches, ensuring accuracy and timeliness.
• Maintain and update content reference tools such as the homepage Miro board.
• Verify the accuracy of homepage content tracking.
• Assist in setting up and maintaining internal search rules to support campaigns, product launches, and seasonal promotions.
• Support creation and update of keywords and synonyms and help handle redirects to improve product discovery.
• Supervise homepage and internal search performance reports, providing basic analysis to identify gaps, opportunities, and shopper trends.
• Use internal publishing and search tools (e.g., Constructor, CommerceTools, Contentstack) to support daily operations.
• Partner with team colleagues to support LEGO.com's overall content strategy.
• Stay curious about ecommerce content and search trends, bringing fresh ideas and perspectives to the team.

Requirements

• Ecommerce experience preferred, ideally in a global, direct to consumer environment.
• Shows a strong inclination towards detail-oriented work.
• Strong organizational skills and ability to stay on top of multiple tasks.
• Open, collaborative communication style, with desire and ability to work globally across cultures and time zones.
• Understanding or willingness to learn ecommerce tools like Commercetools, Contentstack, Constructor and Adobe Analytics.
• Excellent written and verbal communication skills, with experience in engaging stakeholders at all levels.
• Experience with MS Office 365 tools and platforms.

Nice to Have

• Experience in a global, direct to consumer ecommerce environment.
• Familiarity with ecommerce tools such as Commercetools, Contentstack, Constructor, and Adobe Analytics.

Qualifications

• No specific formal educational qualifications are explicitly mentioned in the description.

Benefits & Perks

• Family Care Leave - We offer enhanced paid leave options for those important times.
• Insurances - All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
• Wellbeing - Access to the Headspace App and wellbeing initiatives and programs.
• Colleague Discount - Generous discount from day 1.
• Bonus - Reward through our bonus scheme if goals are reached and eligible.
• Hybrid working model - An average of 3 days per week in the office, with flexible work arrangements.