Digital Executive Producer

About the Role

Key Responsibilities

• Attends local editorial meetings and serves as a bridge between broadcast and digital in the local newsroom
• Trains and coaches a team of local digital journalists
• Writes engaging headlines that increase page views and packages content to grow page views per visitor, video-on-demand metrics, and time on site
• Leads team members responsible for planning and implementing special coverage projects such as severe weather, breaking news, elections, and enterprise original digital content
• Works with digital reporters and producers to ensure a steady stream of interesting content is packaged interactively and promoted to generate interest
• Builds positive working relationships with newsroom staff and management, collaborates on enterprise content, and markets web content on broadcast
• Prioritizes content packaging that grows page views and time on site using headline testing, metric tools, and observed patterns
• Curates and aggregates interesting content to promote engagement and repeat site visitation
• Produces short videos and selects photos to tell stories effectively
• Evaluates website traffic trends to inform daily content needs and long-term content curation strategies
• Ensures the team meets daily deadlines and achieves big KPIs
• Creates a positive work environment
• Promotes and distributes news content on social media

Requirements

• 2-4 years of experience in digital content and journalism
• 1-2 years of management experience
• Capable of researching, interviewing, and writing original news articles
• Clever headline writer that gets readers to click
• Comfortable adapting to industry changes and thriving under pressure
• Self-motivated with a competitive spirit and assertive personality
• Experience building online databases (investigative, elections, weather, etc.)
• Organized, technical problem solver and quick decision maker
• Knowledge of SEO best practices and AP Style
• Enjoys working in teams and has excellent interpersonal skills
• Ability to learn new technology independently and quickly
• Ability to take direction and implement new ideas rapidly
• Some schedule flexibility (nights, weekends)
• Strong understanding of web analytics; experience with Google Analytics and Chartbeat a plus
• Proficiency in MS Office; HTML, CSS, OBS systems, and Photoshop experience a plus

Nice to Have

• Experience with Google Analytics and Chartbeat
• Experience with HTML, CSS, OBS systems, and Photoshop

Benefits & Perks

• Salary of $60,000-$63,000 annually