Digital Marketing Specialist, SEO

About the Role

Key Responsibilities

• Execute SEO Strategy: Implement on-page, off-page, and technical SEO initiatives aligned with TD SYNNEX's business goals.
• Agency Management: Manage relationships with external SEO agencies and internal content providers, including briefing, performance monitoring, feedback loops, and deliverables tracking.
• Cross-Functional Collaboration: Partner with internal teams (content, development, GTM marketing, PR) to ensure SEO priorities are understood and implemented.
• Keyword Research & Optimization: Conduct in-depth keyword research and map keywords to content and landing pages.
• Content SEO Support: Provide clear guidance on content strategy, metadata, internal linking, and optimization best practices.
• Technical SEO: Collaborate with developers to maintain a crawlable, high-performance site (navigation, site speed, structured data, mobile-friendliness, etc.).
• Program & Project Management: Manage SEO projects and tasks using tools like Adobe DAM, WorkFront & Microsoft 365 keeping all stakeholders aligned and informed.
• Monitoring & Reporting: Track SEO KPIs, organic traffic trends, and keyword rankings using Google Analytics, Search Console, SEMrush, Ahrefs, etc., and share actionable insights.
• Stay Ahead of Trends: Keep a pulse on algorithm changes, industry shifts, and competitive SEO strategies.

Requirements

• 2-5 years of direct/hands-on SEO experience (in-house or agency).
• Experience managing and collaborating with SEO and/or third-party agencies.
• Key Skills: Collaborating, Collaboration, Communication, Dashboard Reporting, Deadline Management, Driving Results, Key Performance Indicators (KPI), People Management, Performance Monitoring, Performance Tracking, Prioritization, Process Improvement, Program Management, Relationship Management, Search Engine Optimization (SEO), Search Engine Optimization Strategy, SEMRush, Strategic Execution, Strategy and Execution, Taking Initiative, Teamwork.

Nice to Have

• Experience with tools like Google Tag Manager, Google Search Console, SEMrush, Ahrefs.
• Knowledge of site architecture, content optimization, and technical SEO best practices.

Qualifications

• Formal educational background is not explicitly specified, but 2-5 years of SEO experience is required.

Benefits & Perks

• Elective Benefits: Our programs are tailored to your country to best accommodate your lifestyle.
• Grow Your Career: Accelerate your path to success with formal programs on leadership and professional development, and many more on-demand courses.
• Elevate Your Personal Well-Being: Boost your financial, physical, and mental well-being through seminars, events, and our global Life Empowerment Assistance Program.
• Diversity, Equity & Inclusion: Valuing every voice through inclusive education, peer-to-peer conversations, and equitable growth opportunities.
• Join us in celebrating our global diversity through inclusive education, meaningful peer-to-peer conversations, and equitable growth and development opportunities.
• Connect with Your Community: Participate in internal, peer-led inclusive communities and activities, including business resource groups, local volunteering events, and more environmental and social initiatives.