Director, Brand Marketing (Remote)

About the Role

Key Responsibilities

• Lead brand marketing strategy by defining and executing brand-building initiatives to expand awareness and strengthen market positioning.
• Partner with revenue marketing, content, and communications to develop multi-channel campaigns that drive measurable brand lift.
• Steward the Drata brand by maintaining consistency in brand messaging, voice, and visual identity across all channels and internal teams.
• Work closely with Sales, Product, and Customer Success to ensure alignment between brand storytelling and customer needs.
• Establish KPIs for brand health, awareness, and engagement, and regularly report on progress to senior leadership.

Requirements

• 8+ years of experience in brand marketing, with at least 3 years in a leadership role, preferably in B2B SaaS.
• Proven success driving brand growth and executing high-impact campaigns.
• Strong storytelling skills with the ability to craft compelling narratives for technical and business audiences.
• Experience collaborating cross-functionally in a fast-paced, high-growth environment.
• Data-driven mindset with the ability to measure brand health and campaign performance.
• Experience managing agencies, in-house creative teams, and cross-functional contributors.
• Deep understanding of B2B brand marketing strategies and ad placements.
• Passion for building brands that resonate deeply with customers and stand out in competitive markets.

Nice to Have

• Experience with AI-driven automation and trust management platforms.
• Knowledge of the SaaS industry and compliance/regulatory environments.

Qualifications

• Professional background and experience in brand marketing, preferably in B2B SaaS.
• Leadership experience in marketing roles.

Benefits & Perks

• Healthcare: 90-100% paid premiums for medical, dental, and vision plans for employee and dependents + on demand health care concierge.
• HSA, FSA, & DCFSA: Pre-tax savings plans for healthcare and dependent care, with up to a $600 annual employer contribution to the HSA plan (if enrolled in HSA medical plan).
• 100% paid short and long term disability plus life + AD&D benefits.
• Learning & Development: $500 annually towards professional development opportunities + $250 annually towards personal development opportunities.
• Flexible Time Off: Flexible vacation policy for strong, fully charged batteries.
• 16 Weeks Paid Parental Leave: An inclusive policy to ensure you have time with your newborn, newly adopted, or foster child.
• Work Remotely: Flexible hours and work from home + $1,000 annually to cover necessary business related items for your home office.
• 401K: Reach your financial goals while reducing your taxes.