Director, Commerce Media- Amazon/ODD/Last Mile/AHOLD

About the Role

Key Responsibilities

• Lead omnichannel marketing strategies by translating channel, shopper, and category insights into actionable plans utilizing the full Amazon Advertising ecosystem and other retail partners.
• Act as the Single Point of Contact for Amazon end-to-end client work including Retail Operations, Digital Shelf, Media & Analytics/AMC.
• Translate insights into omnichannel marketing plans for AHOLD, Last Mile/ODD partners, and retailers like Instacart, DoorDash, Uber, Gopuff, and Shipt.
• Understand the consumer journey across Amazon/Whole Foods, AHOLD & ODD/Last Mile and leverage shopper marketing plans to define media touchpoints and audience-specific value propositions.
• Lead the development of data-driven, insight-backed omnichannel shopper marketing strategies, including annual planning, calendars, and holistic executions.
• Act as the main client point of contact, ensuring quality and excellence of all deliverables.
• Manage direct reports and collaborate with cross-functional teams to execute tactics aligned with marketing plans.
• Oversee flawless execution of campaigns and initiatives.
• Lead preparation and presentation of program post-mortems, including effectiveness, KPIs, and key learnings.
• Evaluate business trends, shopper insights, and post-campaign analysis using proprietary and partner tools like Marilyn, Amazon Vendor Central, Instacart Data Hub, etc.
• Stay updated on new capabilities, shopper marketing vendors, and trends, sharing opportunities with clients.

Requirements

• 10+ years' experience in Amazon marketing, shopper marketing, and/or retail marketing.
• 3-5+ years' experience working with ODD/Last Mile partners in marketing, shopper marketing, or retail marketing.
• Experience with Amazon Marketing Services, Amazon Vendor Central, and Instacart in-platform tools.
• Current knowledge of Shopper Marketing at Amazon/Whole Foods, AHOLD & ODD/Last Mile, with prior experience working directly for or with these retailers.
• Experience with Amazon DSP/Instacart Shoppable Display platform.
• Demonstrated ability to analyze results, synthesize data, and develop actionable insights and recommendations.
• Strong decision-making skills in an agency and client setting.
• Effective engagement and influence skills across diverse audiences.
• Ability to work collaboratively within cross-functional teams.
• Proactive, highly organized work ethic with a passion for business growth and improvement.
• Confident presenter and clear communicator of complex data and details.

Nice to Have

• Experience working directly for or with Amazon/Whole Foods, AHOLD & ODD/Last Mile.
• Knowledge of Amazon DSP/Instacart Shoppable Display platform.
• Familiarity with retail-specific forums, investor calls, and retailer capabilities.

Qualifications

• Bachelor's degree in advertising, marketing, or related media field.

Benefits & Perks

• Comprehensive group health plans.
• Paid maternity, paternity, and surrogacy leave.
• Flexible paid time off.
• Employee assistance and wellness programs.
• Financial health guidance.
• Tuition support and educational assistance.
• Supportive work environment and culture.