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Director, Integrated Media Planning

Omnicom Media Group

New York City, NY
Full Time
Director
90k-215k
2 days ago

Job Description

About the Role

The Director, Integrated Media Planning role is one of the most exciting and challenging roles in our organization. The Director manages the daily strategic needs of the business and integrates with the broader OMD teams, creative partners, media owners. They act as the leading force ensuring the vision of the team and agency comes to life in the work, thought leadership and ideas. The Director has a strong appetite for traditional & emerging media, new technology and culture. They understand and embrace the passion that the consumer has for our clients' brands. As the media landscape continues to evolve they orchestrate a strategic mix of solutions that solve client business challenges. The Director is key to helping OMD stay ahead of clients and lead the competition.

Key Responsibilities

  • Manage the daily strategic needs of the business and integrate with broader teams, creative partners, and media owners.
  • Ensure the vision of the team and agency is reflected in the work, thought leadership, and ideas.
  • Develop and implement innovative media strategies that combine traditional and emerging media, new technology, and culture.
  • Build and maintain collaborative partnerships on behalf of clients.
  • Think creatively to bring together brands, objectives, and platforms in innovative ways.
  • Identify and bring to life impactful, never-been-done-before opportunities for clients.
  • Build strong relationships with clients, understanding their needs and ensuring the team delivers value.
  • Inspire and challenge the team to solve client challenges in unique ways and serve as a role model.

Requirements

  • Graduate of a four-year college or university.
  • 8+ years of integrated media planning experience.
  • Proven track record of handling big client ambitions.
  • Ability to create and execute a holistic channel approach to planning.
  • Ability to analyze and interpret data.
  • Experience collaborating with media owners, agency business units, and creative agency partners.
  • Proven leadership ability and experience managing a team.
  • Strong desire and ability to grow and develop talent.
  • Advanced knowledge of media fundamentals and the ability to educate at all levels.
  • Strong comfort level with data, analytics, and measurement.
  • CPG experience is a plus.

Nice to Have

  • CPG experience.

Qualifications

  • Graduate of a four-year college or university.
  • 8+ years of integrated media planning experience.

Benefits & Perks

  • Health insurance
  • Vision insurance
  • Dental insurance
  • 401(k)
  • Healthcare Flexible Spending Account
  • Dependent Care Flexible Spending Account
  • Vacation days
  • Sick days
  • Personal days
  • Paid parental leave
  • Paid medical leave
  • STD/LTD insurance benefits

Working at Omnicom Media Group

We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. We focus on finding greater empathy with the consumer to uncover insights and opportunities that deliver more valued and valuable connections.

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Job Details

Posted AtJun 19, 2025
Job CategoryMedia Planning
Salary90k-215k
Job TypeFull Time
Work ModeHybrid
ExperienceDirector

About Omnicom Media Group

Website

omnicommediagroup.com

Company Size

10000+ employees

Location

New York City, NY

Industry

Advertising Agencies

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