Director of Marketing

About the Role

Key Responsibilities

• Develop and execute creative strategies to strengthen Affinity Healthcare's brand presence across digital, print, and experiential platforms
• Oversee healthcare marketing campaigns, content creation, and patient engagement initiatives
• Drive SEO strategy, including keyword research, content optimization, and performance tracking, to maximize visibility and search rankings
• Ensure brand consistency, storytelling impact, and compliance with healthcare communication standards
• Collaborate with senior leadership to align creative direction with organizational goals
• Manage budgets, timelines, and vendor/agency relationships

Requirements

• Bachelor's degree in Marketing, Communications, Design, or related field
• Record of creative leadership, ideally in healthcare, wellness, or mission-driven organizations
• Strong portfolio showcasing brand development, digital campaigns, and multi-channel marketing
• Proven expertise in SEO, content marketing, and social media strategy
• Ability to lead teams, manage multiple projects, and deliver measurable results
• Excellent communication and presentation skills

Nice to Have

• Experience in healthcare, wellness, or mission-driven organizations

Qualifications

• Bachelor's degree in Marketing, Communications, Design, or related field

Benefits & Perks

• Health insurance
• Paid time off