Director of Product Sales

About the Role

Key Responsibilities

• Develop and manage go-to-market sales and trade strategies focusing on Consumer, Category, Competition, Company, and Customer objectives.
• Collaborate cross-functionally with Marketing, Category Management, Finance, and Demand Planning to commercialize new products and drive revenue.
• Direct the team to deliver trade, revenue, and planning objectives for the assigned portfolio.
• Refine brand initiatives, merchandising strategies, and distribution priorities for the Retail Sales Team.
• Develop the 4P's (Product, Price, Promotion, Placement) review process focusing on sales strategy and promotional analysis.
• Manage and develop the team to become future sales managers within the company.
• Build and execute customer-specific programs aligned with brand objectives to support growth and profit objectives.
• Direct field sales execution of new product launches and existing product reviews, supporting daily sales team activities and customer strategies.
• Manage, develop, and deliver effective ad hoc reporting on strategic sales initiatives.
• Serve as a tactical and strategic partner in field sales business plan development.
• Identify opportunities through qualitative and quantitative data, driving concepts to commercialization.
• Drive strategic cross-functional projects and recommend process improvements.
• Develop Customer Annual Operating Plans with cross-functional partners.
• Manage strategy, insights, and presentation processes for key customer meetings with field sales.

Requirements

• Bachelor's Degree in Business Analytics, Finance, Marketing, or related field.
• 5-7 years' experience in sales, trade marketing, or finance at a CPG food organization or a combination of experience and education.
• Experience utilizing Excel to understand and optimize data and derive key business insights.
• Experience with IRI, Tableau, Demantra, and Consumer Data Panel data.
• Ability to calculate and examine sophisticated business concepts in real time.
• Ability to question and direct cross-functional teams without direct reporting structure.

Nice to Have

• Master's Degree or advanced technical degree.

Qualifications

• Bachelor's Degree in Business Analytics, Finance, Marketing, or related field.
• Master's Degree or advanced technical degree preferred.
• 5-7 years experience in sales, trade marketing, or finance at a CPG food organization or combination of experience and education.
• Experience utilizing excel to understand and optimize data and derive key business insights.
• Experience with IRI, Tableau, Demantra & Consumer Data Panel data.
• Must be able to calculate and examine sophisticated business concepts in real time.
• Ability to question and direct cross functional teams without direct reporting structure.