Director Provider Marketing

About the Role

Key Responsibilities

• Meet or exceed sales goals by developing, maintaining and expanding referrals for current accounts and/or new logo prospects assigned with facilities.
• Build a pipeline for new logo and existing client opportunities capable of meeting or exceeding sales goals.
• Identify and engage qualified provider opportunities to directly impact CareAtHome services including PAC, HH, DME, O&P and Mods.
• Manage existing relationships as well as pursue new opportunities.
• Input all sales and account information into Salesforce (or similar CRM) weekly to provide detailed information for success and shared knowledge.
• Assist the Senior Director, Post Acute Care Services with stewardships with key Providers as needed.
• Conduct strategy sessions ahead of key account or new logo opportunities with VP of Sales and other stakeholders.
• Map and understand customer organizational dynamics and adjust sales strategy accordingly.
• Maintain knowledge of external influencers such as TPA, reinsurers, and employees.
• Participate in marketing activities such as trade shows, conferences, and events.
• Support cross-selling opportunities within the Paradigm Enterprise by understanding other division product offerings.
• Manage the integration process of connecting CAH services through providers to improve outcomes.
• Follow all instructions regarding managing or selling to specific accounts or prospects within your territory.
• Drive personal or rented automobiles as required for tasks, maintaining minimum insurance requirements and completing MVR reports.
• Participate in sales training or improvement programs and travel as needed.

Requirements

• Bachelor's degree from an accredited educational institution.
• Three to five years of customer service, account management, or outside sales experience.
• At least three years of related experience in insurance or a healthcare environment.
• Strong working knowledge of the workers compensation industry.
• Superior oral and written communication skills and phone presence.
• Ability to read and comprehend instructions, correspondence, memos, and medical/patient reports.
• Ability to write clear and persuasive correspondence and memos.
• Ability to present virtually and in-person as needed.
• Excellent analytical skills to identify, define, and resolve problems independently.
• Ability to interpret instructions and analyze difficult situations and data.
• Good judgment and decision-making skills, with the ability to anticipate customer needs.
• Ability to engage in contract and negotiation strategies.

Nice to Have

• Workers compensation claims experience.

Qualifications

• Educational background with a Bachelor's degree from an accredited institution.
• Experience in customer service, account management, outside sales, insurance, or healthcare.

Benefits & Perks

• Health insurance options including PPO, HDHP, and HMO with Cigna and Kaiser (CA employees only).
• Financial incentives such as competitive salaries, 401(k) matching contributions, employer-paid life and disability insurance, flexible spending and commuter accounts, and employer-matched HSA contributions.
• Paid time off and personal holiday programs for work-life balance.
• One paid volunteer day per calendar year.
• Learning and development opportunities through the LEAP program.