Email Campaign Manager

About the Role

Key Responsibilities

• Assists with the implementation of new ad hoc and automated email campaign deployments
• Helps with project management and process development ensuring alignment with project progress
• Manages day-to-day campaign management tasks, including deploying live samples and scheduling emails for deployment in SFMC
• Ensures email automations are deploying as intended
• Manages audit schedule for emails by providing direction to Direct Marketing Channel Strategists
• Assists in reviewing email metric reports to identify emails to review deeper for improvement
• Builds email timelines in support of email build, QA, and deployment
• Ensures documentation is complete for the email development team to build the email
• Addresses or escalates roadblocks and dependencies that may impact project timelines or deliverables
• Maintains status reports and changes logs
• May aid in training junior team members

Requirements

• Bachelor's degree in Marketing, Business, or Communications
• Six (6) years of experience in Marketing
• Salesforce Marketing Cloud technology experience (working knowledge)
• HTML knowledge
• Understanding of Project Management best practices

Nice to Have

• Experience in financial services marketing
• Salesforce Marketing Cloud Specialist Certification

Qualifications

• Experience with email campaign management and automation
• Proficiency in Microsoft Office (Excel, Word, PowerPoint, Outlook, etc.)
• Strong attention to detail
• Strong editing, proofreading, and QA skills
• Strong verbal, written communication, and organizational skills

Benefits & Perks

• Paid Vacation/Sick Time
• 401K with Company Match
• Medical, Dental and Vision Benefits
• Disability Benefits
• Health Savings Account
• Flexible Spending Account
• Life Insurance
• Parental Leave
• Employee Assistance Program
• Associate Volunteer Program