Email Campaign Manager

About the Role

Key Responsibilities

• Assists with the implementation of new ad hoc and automated email campaign deployments.
• Helps with project management and process development ensuring alignment with project progress.
• Manages day-to-day campaign management tasks, including deploying live samples and scheduling emails in SFMC.
• Ensures email automations are deploying as intended.
• Manages audit schedule for emails by providing direction to Direct Marketing Channel Strategists.
• Assists in reviewing email metric reports to identify emails for deeper review and improvement.
• Builds email timelines in support of email build, QA, and deployment.
• Ensures documentation is complete for the email development team to build the email.
• Addresses or escalates roadblocks and dependencies that may impact project timelines or deliverables.
• Maintains status reports and change logs.
• May aid in training junior team members.

Requirements

• Bachelor's degree in Marketing, Business, or Communications.
• Six (6) years of experience in Marketing.
• Salesforce Marketing Cloud technology experience (working knowledge).
• HTML knowledge.
• Understanding of Project Management best practices.
• Ability to work under pressure and meet deadlines.
• Proficiency in Microsoft Office (Excel, Word, PowerPoint, Outlook, etc.).
• Strong attention to detail.
• Strong editing, proofreading, and QA skills.
• Strong verbal, written communication, and organizational skills.

Nice to Have

• Experience in financial services marketing.
• Salesforce Marketing Cloud Specialist Certification.

Qualifications

• Educational background in Marketing, Business, or Communications.
• Experience with Salesforce Marketing Cloud and HTML.
• Project management knowledge.

Benefits & Perks

• Paid Vacation/Sick Time.
• 401K with Company Match.
• Medical, Dental and Vision Benefits.
• Disability Benefits.
• Health Savings Account.
• Flexible Spending Account.
• Life Insurance.
• Parental Leave.
• Employee Assistance Program.
• Associate Volunteer Program.