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Event Sales & Marketing Director

PGA TOUR

Knoxville, TN
Full Time
Director
30 days ago

Job Description

About the Role

The Tennessee Golf Foundation (TGF) is seeking a highly qualified Event Sales and Marketing Director to support the development and growth of TGF programs and initiatives in the Greater Knoxville area. The role involves managing sales for the Korn Ferry Tour's Visit Knoxville Open and key fundraising initiatives for the First Tee Tennessee Greater Knoxville. The position reports to the Regional Director and focuses on promoting golf through various events, marketing efforts, and community outreach.

Key Responsibilities

  • Assist in the operations of all TGF Knoxville events, programming, and fundraising initiatives
  • Serve as the TGF Knoxville Pro-Am Series director
  • Lead marketing and communications efforts for TGF Knoxville operations
  • Generate content for websites and social media accounts
  • Spearhead key fundraising events and initiatives for First Tee Tennessee Greater Knoxville
  • Conduct tournament sales and marketing with a focus on product development, pricing, hospitality package sales, and Pro-Am team sales
  • Manage account relationships to deliver partner assets during the tournament
  • Support tournament operations during the event week
  • Host and entertain prospects and clients during tournament events

Requirements

  • Knowledge and passion for the game of golf
  • Verbal and written communication skills
  • Organizational skills and strong attention to detail
  • Ability to multitask and prioritize
  • Ability to travel and work extended hours
  • Computer skills (Microsoft Office, Adobe Suite, Canva, etc.)
  • Ability to lift and carry 50 lbs.
  • 2+ years of previous sales experience (preferred)
  • 1+ year of golf administration experience (preferred)
  • Bachelor's degree (preferred)

Nice to Have

  • Previous golf administration experience
  • Experience in event marketing and sales
  • Experience with fundraising initiatives

Qualifications

  • Bachelor's degree (preferred)

Benefits & Perks

  • Salary and commissions commensurate with experience
  • Full benefits package including medical, dental, vision, life, and long-term disability insurance after 90 days
  • Participation in company's 401k plan after one year of employment
  • Paid vacation and holidays
  • Expense reimbursement per company guidelines

Working at PGA TOUR

Founded in 1990, the Tennessee Golf Foundation is a 501(c)(3) nonprofit organization that promotes the game of golf and its life-enhancing values, with an emphasis on teaching juniors and the disadvantaged. The organization conducts tournaments, provides education, marketing, outreach, and other initiatives to promote golf for all.

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Job Details

Posted AtJun 27, 2025
Job CategoryEvent Marketing
SalaryCompetitive salary
Job TypeFull Time
Work ModeOnsite
ExperienceDirector

Job Skills

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About PGA TOUR

Website

pgatour.com

Company Size

1001-5000 employees

Location

Knoxville, TN

Industry

Professional Organizations

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