Field Marketing Manager

Chewy

Atlanta, GA

Full Time

Senior

27 days ago

Job Description

About the Role

This role requires in-person engagement with customers in an assigned geographic territory, with responsibility for driving brand awareness of our Chewy Vet Care practices. The specific territory is within 30 miles of Atlanta, GA. Relocation assistance can be provided for certain circumstances. Chewy is looking for a Marketing Manager in Atlanta, GA to join our Chewy Vet Care Marketing Team! This role will be directly responsible for local marketing across a regional set of Chewy Vet Care practices, inclusive of community events, outreach, and partnerships. The position aims to build our connection within the community by bringing the Chewy Vet Care experience outside of the practice walls and into the heart of the community, focusing on partnerships with local businesses and community engagement.

Key Responsibilities

Identify key event opportunities for Chewy Vet Care in your designated community
Implement community marketing tactics to improve brand awareness in the target neighborhoods
Establish relationships with pet parents through engaging with them and educating them about Chewy Vet Care services
Research, develop, and cultivate partnerships with local businesses, schools, rescues, apartments, and pet-friendly establishments, attending relevant events to cultivate relationships
Serve as the main point of contact for the Chewy Vet Care clinic team for the execution of events in practice
Coordinate and participate in the events, delivering an event experience that's aligned with our brand
Collect content of pets and pet parents to be used on social channels
Distribute swag and promotional materials to event attendees
Provide insights to the marketing team based on customer interactions and event experiences
Develop relationships with local businesses
Handle inventory for all swag and printed materials needed for local community events

Requirements

5+ years of experience in community outreach, partner marketing, event planning, or retail marketing
Passion for pets
Basic photography skills
Availability to work flexible hours, including weekends and evenings
Excellent communication and social skills
Approachable personality with a willingness to engage with diverse audiences
Ability to travel within your territory up to 45-50% of the time