Freelance Social Analytics Manager

About the Role

Key Responsibilities

• Work with one of the most globally recognized companies in the world, providing social listening and intelligence to transform brands and captivate audiences.
• Work on Brand and Corporate Reputation issues which may include sustainability, social impact, ESG and other public affairs/corporate communication issues relevant to the company.
• Be ready to dive in headfirst into the client’s day-to-day opportunities and challenges, standing shoulder-to-shoulder with them as one team in a dynamic and fast-paced team environment.
• Monitor, track, and evaluate campaign performance analytics, based on client KPIs, targets and baselines.
• Proactively deep dive into data to inform and steer critical decision making, as well as work with complex datasets to aggregate, ingest and organize data in a clean, ready-to-use fashion.
• Analyze paid, owned, earned social, and web data to provide insight into the performance of client marketing and PR programs.
• Analyze large, complex and often unstructured datasets to generate actionable insights.
• Monitor social channels and analyze company, consumer, and trending conversations.
• Provide social analytics reporting and work within a team to develop and execute creative digital and social media content, campaigns, and influencer engagement.
• Collaborate with an international team for valuable global experience.

Requirements

• 4-5 years of relevant work experience in social media listening and analytics.
• Detail-oriented while keeping sight of bigger picture/trends; intellectually curious.
• Keen eye for data trends and the ability to investigate and extract insights from large, technical data sets.
• Excellent written and verbal communications skills along with strong attention to detail.
• Ability to work on a team and handle multiple high priority projects simultaneously.
• Strong MS Office knowledge including Excel (pivot tables and Macro knowledge a plus) and PowerPoint.
• Basic understanding of social listening, creating boolean queries and AI tools.
• Exposure to quality assurance and testing methodologies.
• Experience with monitoring tools, such as Brandwatch, Sprinklr or Newswhip. Brandwatch experience is required.
• Proficiency with Google Suite, including Google Alerts, Google Sheets, Google Docs, Google Meet, and more.
• Desire to work in a diverse and inclusive organization as an active participant in culture initiatives, training opportunities and employee resource groups.
• Second language fluency in Spanish, Portuguese or French is a plus.

Nice to Have

• Second language fluency in Spanish, Portuguese or French.

Qualifications

• Experience in social media listening and analytics (4-5 years).

Benefits & Perks

• Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications.
• A competitive benefits package.
• Base salary range between $70-$110 USD.
• Robust benefits and people programs, including professional development opportunities, mentorship programs, and a vibrant, inclusive company culture.
• Hybrid work environment with teams in the office around four days a week, with flexibility and accommodations available.