Head of Growth

About the Role

Key Responsibilities

• Design and continuously optimize the self-service funnel by identifying drop-offs and implementing impactful improvements.
• Craft persuasive messaging across onboarding flows, in-product copy, and lifecycle campaigns to guide users toward paid conversion.
• Launch and scale growth campaigns via email, in-app prompts, and paid channels.
• Build a growth tech stack including analytics, experimentation, and automation tools.
• Collaborate closely with Product, Engineering, Marketing, Sales, and Customer Success to ship cross-functional growth initiatives.
• Act as a team of one initially, then lay the groundwork for scaling the growth function over time.

Requirements

• 3+ years of experience driving growth for B2B SaaS or e-commerce products with a strong self-service model.
• Proven success improving key growth metrics (conversion, activation, retention, ARR) through experimentation.
• Hands-on expertise in product analytics, A/B testing, email automation, copywriting, and funnel optimization.
• Strong product sense and attention to UX details.
• Resourceful and proactive mindset, comfortable owning ambitious goals in a dynamic environment.

Nice to Have

• Experience in RevOps, product management, or full-stack marketing.
• Familiarity with the Shopify/e-commerce ecosystem.
• Comfort with SQL, BI tools, or growth platforms such as Segment, Amplitude, HubSpot, Mixpanel, or Customer.io.

Qualifications

• Not explicitly specified beyond experience and skills, but implied: relevant professional experience in growth roles.

Benefits & Perks

• You'll directly impact a rapidly growing revenue stream.
• Career growth potential as the first dedicated growth leader with the chance to build and lead a future team.
• The opportunity to work on innovative AI + video commerce products used by top brands and consumers.
• Join a world-class, global team working from offices in NYC and Tel Aviv with fast iteration cycles and high-impact collaboration.
• Thrive in a culture that values ambition, speed, and shared wins.