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IDI Strategic Market Development Consultant

Unum Group

Chattanooga, TN
Full Time
Senior
64k-120k
4 days ago

Job Description

About the Role

This position is responsible for the strategic analysis of sales data and market trends within assigned offices, reps and territories. Through this analysis the Strategic Market Development Consultant (SMC) will conduct targeted broker and customer prospecting initiatives to increase Broker adoption of IDI. This role provides a planful approach for introducing and supplementing initiatives to provide sales growth through Field Sales and Client Managers. The role involves partnering with various teams to create business plans, provide feedback, assist with training, and implement sales strategies tailored to regional needs, ultimately supporting the growth of IDI sales and broker retention within the organization.

Key Responsibilities

  • Partner with Home Office team members, Sales Management, Broker Franchise Development & Executive Benefits Sales Reps to drive IDI sales through leveraging the group inforce block, new sales and through broker and customer programs based on local market dynamics.
  • Assess local office capabilities and engage teams as necessary to ensure consistent execution and results across all markets using a variety of business intelligence and external trends.
  • Leverage business intelligence including industry segmentation, trend analysis, in-depth broker analysis, employer prospecting, etc. to drive premium growth.
  • Partner with client managers, marketing consultants and field sales and service leadership to communicate and train field constituents on Market Development programs and strategies.
  • Assist Home Office partners in building a library of marketing materials to help build efficiency and consistency of external material being distributed to brokers, plan administrators and employees.
  • Assist EB Reps with pre-sale process for cases, acting as liaison between CDUW, Quote IDI and Broker to facilitate proposal and rates getting to broker.
  • Serve as out of office contact for assigned EB Reps.
  • Provide real time field feedback to Operations areas on needed enhancements.
  • Participate in Broker meetings and regular calls with sales and service teams to accelerate and maintain focus, communicate results and solicit input on initiatives and strategies.
  • Attend Executive Benefits Rep Study groups to share best practices and listen for opportunities to drive sales across the regions.
  • Monitor sales goals at the office and rep level and suggest action where appropriate may be taken.
  • Represent Market Development as a Subject Matter Expert and conduct training as appropriate.
  • Support Broker Development Strategy and maintain repeat IDI broker base with a goal of retaining brokers after program completion.
  • Provide data to assist Market Development Director and National Sales Leaders with setting Executive Benefit Rep sales goals.
  • Support Broker Franchise Development to expand distribution.
  • Assist in the creation and execution of new technology to help create efficiencies on the team.
  • May perform other duties as assigned.

Requirements

  • Bachelor's degree preferred or equivalent, relevant business experience.
  • Minimum of 5 years of experience in a sales, marketing or service environment, preferably in the insurance industry.
  • Excellent relationship building skills and the ability to foster a team environment.
  • Excellent attention to detail and ability to analyze raw data and detailed sales reports.
  • Knowledge of basic principles and practices of individual disability insurance.
  • Operates with a sense of urgency for all pre-sale activities.
  • Strong presentation skills; able to create and deliver presentations.
  • Proven ability to deliver timely results and manage multiple priorities.
  • High level of organization, implementation, execution and project management skills.
  • Excellent negotiation and collaboration skills.
  • Strong ability to think and implement strategically and tactically.
  • Superior ability to communicate, influence and interact effectively at all levels of the organization.
  • Solid Microsoft Excel, PowerPoint, Word, Publisher skills and Salesforce.com.

Nice to Have

  • None explicitly specified in the description.

Qualifications

  • Bachelor's degree preferred or equivalent, relevant business experience.
  • Minimum of 5 years of experience in a sales, marketing or service environment, preferably in the insurance industry.

Benefits & Perks

  • Competitive salary range of $63,500.00-$120,000.00.
  • Healthcare benefits including health, vision, dental.
  • Insurance benefits such as short & long-term disability.
  • Performance-based incentive plans.
  • Paid time off including generous PTO and paid time to volunteer.
  • Up to 9.5% 401(k) employer contribution with additional contributions.
  • Mental health support.
  • Career advancement opportunities.
  • Student loan repayment options.
  • Tuition reimbursement.
  • Flexible work environments.

Working at Unum Group

Unum emphasizes an award-winning culture with inclusion and diversity as a priority. The organization is committed to helping employees thrive both professionally and personally, offering opportunities for career advancement, flexible work environments, and comprehensive benefits. Unum values teamwork, relationship building, strategic thinking, and a performance-driven mindset, fostering a supportive environment where employees can make meaningful impacts on customers' lives.

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Job Details

Posted AtJun 18, 2025
Job CategoryMarket Research
Salary64k-120k
Job TypeFull Time
ExperienceSenior

About Unum Group

Website

unum.com

Company Size

10000+ employees

Location

Chattanooga, TN

Industry

Direct Insurance (except Life, Health, and Medical) Carriers

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