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In-House Paid Ads Specialist Instagram, Google & Funnel Growth Expert

Sofa.Com

La Puente, CA
Full Time
Mid Level
70k-100k
4 days ago

Job Description

About the Role

Sofa USA is a Los Angeles-based furniture manufacturer with 3 California locations, delivering genuine quality furniture at prices Americans can actually afford. They manufacture in the USA, control their own quality, and aim to explode the market with trust, craftsmanship, and smart marketing. The company is looking for a full-time, in-house Paid Advertising Specialist who specializes in lead generation, brand awareness, and sales funnels to help grow their market presence and revenue.

Key Responsibilities

  • Build & manage Instagram and Google ad campaigns from scratch — targeting high-intent local audiences in California.
  • Launch lead generation & brand awareness campaigns that drive in-store visits, online inquiries, and measurable revenue.
  • Collaborate directly with the owner to create and execute high-ROI strategies.
  • Optimize campaigns daily — tracking performance, testing creatives, and adjusting targeting.
  • Work with the in-house editor & team to produce scroll-stopping ad content.
  • Build and refine sales funnels & landing pages that convert clicks into appointments and buyers.
  • Integrate campaigns with the CRM for full-funnel visibility.

Requirements

  • Proven track record running profitable Instagram and Google Ads in the last 2 years.
  • Experience in local lead generation & brand awareness scaling.
  • Hands-on skills in funnel building, ad copywriting, CRM integration, and campaign optimization.
  • Strong understanding of audience targeting, creative testing, and conversion tracking.
  • Analytical mindset — able to interpret data and adjust for better ROI.
  • Ability to move fast, test, and adapt in today's changing ad platforms.

Nice to Have

  • Experience with campaign scaling and performance optimization.
  • Knowledge of CRM systems and landing page creation.
  • Creative skills in ad content production.

Qualifications

  • 2+ years of experience running profitable Instagram and Google Ads campaigns.
  • Experience in local lead generation and brand awareness scaling.

Benefits & Perks

  • $70,000 - $100,000 base salary depending on skill & results.
  • Performance bonuses based on revenue growth.
  • Full-time, in-house position at LA headquarters.
  • Work directly with ownership — your work will directly impact the growth of the company.
  • Employee furniture discounts.
  • Join a growth-minded, high-performance team with the goal to dominate the market.

Working at Sofa.Com

Join a growth-minded, high-performance team with the goal to dominate the market. The company values results, speed, and smart execution, offering full ownership over campaigns and the freedom to implement effective strategies.

Apply Now

Job Details

Posted AtAug 11, 2025
Job CategoryPaid Social
Salary70k-100k
Job TypeFull Time
Work ModeOnsite
ExperienceMid Level

Job Skills

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About Sofa.Com

Website

sofa-gmbh.de

Location

La Puente, CA

Industry

New Car Dealers

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