Influencer Content Marketing Manager

Career Group

Jersey City, NJ

Temporary

Mid Level

83k-108k

about 2 months ago

Job Description

About the Role

This role is with a client of Syndicatebleu, a Women-Owned creative staffing agency under the Career Group Companies umbrella. We specialize in connecting marketing, creative, and tech professionals with forward-thinking companies nationwide. The company is a digital investment firm seeking an Influencer Content Marketing Manager to support their influencer marketing efforts, primarily in financial services, with a focus on content creation, strategy, and compliance.

Key Responsibilities

Analyze financial influencer's original content and tailor making high-converting scripts for them across platforms (YouTube, Twitter, Reddit) that drives specific KPIs (account openings, deposits, trading activity)
Work with compliance team to create pre-approved content templates and frameworks for different content types (educational, promotional, market updates)
Develop clear calls-to-action that comply with regulations
Create rapid-response content frameworks for market events
Develop "market alert" templates for quick deployment
Adapt content strategy to market conditions and write scripts for different market scenarios
Create educational series (how to use our product, how to invest etc.) that convert viewers into customers
Write market analysis scripts for influencers
Optimize scripts based on performance data
Structure content for maximum user conversion, engagement, and retention