Integrated Marketing Communications Manager

Quadric

Burlingame, CA

Full Time

Senior

17 days ago

Job Description

About the Role

Quadric is an innovative licensor of semiconductor IP leading the market in the emerging category of general-purpose neural processing unit (GPNPU) processors. We are a fast-growing Bay Area based startup having just closed our Series C funding and we are ready to significantly ramp up our public profile using a full range of both traditional and digital marketing communications channels. If making an impact and having a seat at the table is important to you, this is the opportunity for you. Join our tight-knit, rapidly growing team at Quadric to broadcast our messages to a worldwide audience of semiconductor designers and AI software developers. In this position, you will be a core member of our marketing team, with a chance to make a huge impact on all of our outward-facing communications and campaigns, and you will have an opportunity to grow in the company of expert technologists who also happen to be good people you'll want to spend time with.

Key Responsibilities

Assist the CMO in evaluating which industry events to participate in
Plan and coordinate all aspects of event/exhibition logistics, including managing subcontractors and vendors as appropriate
Daily monitoring of existing Quadric social media channels
Manage paid advertising/promotion campaigns across social media channels
Daily monitoring of website traffic and measurement of effectiveness of ongoing campaigns
Suggest and shepherd content changes to the website to maximize engagement, working with the Product Marketing Manager and the CMO
Help define webinar formats and targets that will drive maximum engagement
Manage an active webinar program
Drive content creation by the technical and marketing teams to feed the webinar schedule
Define and monitor lead nurturing activities utilizing our CRM tooling in collaboration with the Product Marketing Manager

Requirements

Experience in one or more marketing skill domains
Specific company experience in the semiconductor IP, EDA, or semiconductor market segments preferred
Ability to evaluate industry events for participation
Experience managing social media channels and paid advertising campaigns
Ability to monitor and analyze website traffic and campaign effectiveness
Experience in content management and website content adaptation
Experience in organizing webinars and managing content creation
Familiarity with CRM tools for lead nurturing activities