IVA Specialist (Digital Lab)

Mindlance

Mettawa, IL

Contract

Mid Level

4 days ago

Job Description

About the Role

The Digital Lab Interactive Visual Aid (IVA) Specialist is responsible for creating and routing Veeva CLM (Closed Loop Marketing) content for HCP Marketing teams across the enterprise. This role is part of the Digital Lab Veeva IVA team and involves developing interactive visual aids using Veeva CLM, AEM (Adobe Experience Manager), and collaborating with internal and external agencies. The position can be remote or onsite, with onsite preferred, and involves working in a highly regulated environment to support marketing initiatives.

Key Responsibilities

Demonstrable expertise in complex Veeva CLM development and deployment, including informal team leadership and managing client interaction.
Build and develop Veeva CLM content using provided materials within a Veeva CLM creation environment in AEM.
Partner with internal or external agencies to update design files as needed.
Serve as the project originator for routing completed Veeva CLMs through the Material Review Process before handing off to Marketing and Sales teams.
Create and maintain an inventory of components and template types across the enterprise to enable broad use of functionality and layouts.
Provide enhancement ideas and report issues with the Veeva CLM content creation platform to the product owner to inform the enhancement roadmap.
Participate in agency feedback sessions to gain exposure to other advertising agencies using the tool.

Requirements

Bachelor's Degree in Graphic Design, Business, or Marketing.
At least 3 years of experience with Veeva CRM, creating, building, and executing IVAs.
Experience developing Veeva CLM content.
Experience with Adobe Experience Manager and Adobe Assets.
Ability to think strategically and execute to exceed stakeholder expectations and project goals.
Strong project management skills and ability to manage multiple projects in a fast-paced environment.
Excellent client service, communication, and interpersonal skills.
Skilled at editing and proofreading with excellent writing and grammatical skills.
Experience in digital marketing or interactive agency work is a plus.
Experience in Pharma is preferred but not required.

Nice to Have

Digital marketing or interactive agency experience.

Qualifications

Bachelor's Degree in Graphic Design, Business or Marketing.

Working at Mindlance

Mindlance is an Equal Opportunity Employer and does not discriminate in employment on the basis of minority, gender, disability, religion, LGBTQI, age, or veterans status.

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