JEFATURA NEGOCIÓN KAM WM

About the Role

Key Responsibilities

• Develop, manage and deploy Marketing Plans, including brand strategy, category management, licensing, digital marketing, advertising, promotions, P&L, goal setting, assessing market, identifying growth opportunities, prioritizing initiatives, allocating resources with specific timelines and implementing controls to drive results
• Develop annual plan for areas of responsibility
• Establish best practices through internal global marketing networks and external marketing environment
• Align Sigma US strategies, policies and procedures with Sigma Central; ensure local plans follow central roadmap; identify and propose expandable initiatives
• Ensure policies defined for Central Categories are followed by local brands in market research, categories strategies, product improvement and pricing & promotion to drive sales on the Category
• Evaluate product portfolio and product split; ensure support of product market opportunities; ensure brand segmentation across geographies / categories and target segments
• Oversee tracking and measurement of metrics; ensure competitive benchmarking and brand assessments are monitored
• Direct strategy for disruptive, core and iteration innovation, while strengthening the product´s productivity and profitability
• Accountable for RACU process execution among all participants, including but not limited to, Brand Managers, R D, Technology, Supply Chain, Plant and Trade Marketing
• Other duties as assigned

Requirements

• Bachelor's degree in business or related field
• 7 years of brand management experience
• 5 years of consumer-packaged goods experience
• 4 years of supervisory experience
• Proven ability to effectively manage a large number of employees
• Prior experience of planning and managing P&L
• Ability to lead multi-disciplinary teams
• Ability to identify complex problems, review information to collaborate and develop options then implement solutions
• Demonstrated ability to communicate across all levels of the organization, present complex ideas concisely and clearly articulate ideas verbally and in writing
• Ability to build professional relationships with cross functional teams while facilitating a collaborative environment
• Demonstrated business acumen with knowledge and understanding of business issues, priorities, goals, and strategy

Nice to Have

• Bilingual in English and Spanish
• MBA

Qualifications

• Bachelor's degree in business or related field
• 7 years of brand management experience
• 5 years of consumer-packaged goods experience
• 4 years of supervisory experience

Benefits & Perks

• medical insurance
• dental insurance
• vision insurance
• 401(k) retirement plan
• life insurance
• long-term disability insurance
• short-term disability insurance
• 10 days paid time off
• paid parental leave
• paid holidays
• state mandated sick time, if applicable
• Position is eligible for an incentive bonus based on achievements of company targets and individual performance