Junior Campaign Manager, NYT AdvertisingNew

New York Times

New York, NY

Full Time

Entry Level

60k-70k

about 1 month ago

Job Description

About the Role

The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It's why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It's why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it's why our business strategy centers on making journalism so good that it's worth paying for. As a Junior Campaign Manager, you will support the daily operations of the Ad Ops department and the execution and optimization of digital advertising campaigns across several platforms. Working with Campaign Managers, you will ensure the success of campaigns by maintaining quality, accuracy, and customer service. The role offers an excellent opportunity for individuals interested in developing a career in digital advertising.

Key Responsibilities

Support the setup and launch of digital advertising campaigns across multiple platforms, including desktop, mobile, video, audio and newsletters.
Ensure accurate implementation of campaign elements such as ad creatives, targeting parameters, and tracking tags.
Monitor campaign performance metrics on a daily basis to identify trends, anomalies, and areas for optimization.
Collaborate with team members to implement optimization strategies to improve campaign performance and achieve client goals.
Create wrap reports detailing campaign performance metrics, including impressions, clicks, interactions, and other measurements.
Conduct data analysis to obtain insights and make data-driven recommendations for campaign optimization.
Help communicate with clients to provide campaign updates and address inquiries.
Collaborate with the sales and client success teams to ensure client satisfaction and retention.
Provide support for ad operations tasks, including billing, ad trafficking, troubleshooting technical issues, and resolving discrepancies.
Help maintain documentation and standard operating procedures related to campaign management processes.
Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world.

Requirements

Bachelor's degree in Marketing, Advertising, Business, or related field.
Experience with the ability to interpret data and draw applicable insights.
Experience with complex, multi-faceted and multi-discipline projects including varying partners within an organization.
Experience with diverse ways of working.

Nice to Have

Previous internship or entry-level experience in digital advertising, ad operations, or media planning.
Familiarity with ad serving platforms (e.g., Google Ad Manager, DoubleClick Campaign Manager).

Qualifications

Bachelor's degree in Marketing, Advertising, Business, or related field.

Benefits & Perks

The annual base pay range for this role is between $60,000 - $70,000 USD.

Working at New York Times

The New York Times Company is committed to being the world's best source of independent, reliable and quality journalism. We embrace a diverse workforce with a broad range of backgrounds and experiences across all levels of the organization. We encourage people from all backgrounds to apply. We are an Equal Opportunity Employer and do not discriminate based on personal characteristics protected by law. The company provides reasonable accommodations as required by law and considers qualified applicants, including those with criminal histories, in accordance with applicable laws.

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