Junior Media Buyer

About the Role

Key Responsibilities

• Assist in the execution, management, and optimization of digital media campaigns under the direction of the Media Buyer.
• Perform daily account maintenance, including budget pacing, audience adjustments, and creative checks.
• Generate performance reports and provide analysis of key metrics to inform future strategies.
• Support tracking and optimization by utilizing tools such as Google Analytics, URL builder, and tag manager.
• Set up on-site conversion tags and online event tracking.
• Participate in client meetings and internal team calls to discuss campaign performance and insights.
• Support the Media Buyer in identifying new opportunities for growth across client accounts.

Requirements

• Proficiency in Excel and Google Sheets.
• Basic understanding of the digital media landscape (e.g., Google Ads, Meta Ads).
• Detail-oriented and highly organized.
• Comfortable working in a collaborative team environment.
• Able to multitask, manage time independently, and meet deadlines.
• Strong analytical and communication skills.
• A college degree in marketing, advertising, business, or a related field is preferred.
• 0-2 years of experience in digital marketing or advertising (internships included).

Nice to Have

• Certifications in platforms such as Google Analytics, Google Ads, Meta Ads, and other relevant platforms.

Qualifications

• A college degree in marketing, advertising, business, or a related field is preferred.
• 0-2 years of experience in digital marketing or advertising (internships included).