Lead Market Development

AT&T

Dallas, TX

Full Time

Senior

144k-216k

10 days ago

Job Description

About the Role

This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted. No relocation is offered. At AT&T, we empower leaders to drive change in a fast-evolving, connected world. Your strategic vision will help serve customers and transform lives through innovative solutions and impactful connections.

Key Responsibilities

Identify and capitalize on new business opportunities by conducting market research, creating strategic alliances and partnership programs, and developing strategies for expanding distribution and driving growth.
Develop and execute comprehensive short and long-term strategies to drive market growth, penetration, and achieve business objectives, including specific initiatives for new and existing products, services, and verticals.
Lead the design, implementation, and analysis of strategic initiatives and programs, including the launch and communication plans at the national and market levels, ensuring alignment with market and business needs.
Establish, nurture, and manage strategic partnerships and alliances, negotiating engagement terms to enhance market presence, drive revenue, and support mutual goals, while continuously assessing partner needs and business drivers.
Conduct thorough market research and provide detailed data analytics to inform strategic decision-making, optimize market strategies, and improve program effectiveness, including competitive analysis and market trends.
Ensure compliance with regulations and collaborate cross-functionally with marketing, operations, and technical teams to drive results and innovation.

Requirements

Bachelor's degree (BS/BA) desired.
5+ years of related experience.
Certification is required in some areas.

Benefits & Perks

Medical/Dental/Vision coverage
401(k) plan
Tuition reimbursement program
Paid Time Off and Holidays (at least 23 days of vacation each year and 9 company-designated holidays)
Paid Parental Leave
Paid Caregiver Leave
Additional sick leave beyond what state and local law require may be available but is unprotected
Adoption Reimbursement
Disability Benefits (short term and long term)
Life and Accidental Death Insurance
Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
Employee Assistance Programs (EAP)
Extensive employee wellness programs
Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone

Working at AT&T

AT&T is committed to providing equal employment opportunity to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by law. The company also provides reasonable accommodations for qualified individuals with disabilities and is a fair chance employer.

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